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Free People’s August Lookbook, Into the Pale, showcases model Martha Hunt donning the brand’s latest fall ready assortment of soft neutral looks. The feminine story highlights sweater dressing with endless summer femme styles and cozy knitted turtle necks. Layering plays a big role this season with light sheer textiles and thermal outfitting. Styled with rugged boots, wide brim hats, and effortless jewelry, these new Free People looks are seductive and at the same time cozy.

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