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The Spell girls always have the most inspiring lookbooks, whether it’s on the sands of an exotic island somewhere or in the middle of the California desert. But when we heard the boho brand took their looks to the streets of NYC for their new lookbook, we were beyond stoked to see the visuals. Drawing inspiration from the 70’s, Spell & The Gypsy Collective’s latest style story “Folk Town” is set on the backdrops of NYC, photographed by Sybil Steele, starring super babe Alexander Spencer, dodging traffic, in and out of cabs, and enjoying some down time in urban lofts, of course styled in Spell’s ultimate boho-chic pieces. Shop some of our fave styles from Spell on our online shopping edit.

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