0-THE ORDER - SS16 - PARADIGM - Campaign 13

Chicago based contemporary women’s fashion label The Order presents its black & white teaser campaign images for its Spring / Summer 2016 Collection “PARADIGM”, photographed by Nolwen Cifuentes. Founded by Nicole Maret in 2011, The Order is a progressive fashion label that bridges the gap between wearable and conceptual fashion. After graduating from the Illinois Institute of Art, Maret launched The Order, transcending stereotypes and labels, breaking down preconceived notions of who we are. What remains is a sense of vulnerability, conveyed through the use of soft and sheer materials. Unbound to current trends, The Order weaves a dark and powerful story of femininity that continues across the non-seasonally-bounded collections. Each piece is classic and can be integrated into any wardrobe.

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