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A picture is worth a thousand words, and Wildfox’s new summer campaign goes above and beyond our expectations. With its playful new collection full of all-American references, the lovable brand seems to be telling tales of long carefree summer days full of fun in the sun! Expect to find pieces in patriotic color schemes and concepts like Coca-Cola and stars and stripes to solidify the red white and blue story the brand is telling. With its always dreamlike quality, Wildfox’s new summer collection offers vintage-inspired comfy sweaters and tees, swimwear, lived in denim, and cute retro shorts that seem to be pulled right from a 1970’s high school gym class. So if you love funky vintage-inspired clothes as much as we do, we’re certain there are some Wildfox American Beauty pieces in your future. Shop some of our fave styles from Wildfox’s new collection on our online shopping edit.

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