Launched in 2013, DOZOH by designer Dongwook Jo who graduated from London College of Fashion departs from standard patterns and sets a high value on autonomy. Despite its unrestrained futuristic variations, the brand does not forget to focus on a functional value of clothing, ever pursuing a freewheeling sportism. DOZOH represents three words. ‘Modernism’ ‘Distortion’ ‘Wearability’. The brand also suggest Chic and unique look through mixture of colour and materials. The latest Spring / Summer ’17 Collection draws inspiration from the polygon crash by Flip Sellin and the vibes of East London. Designer Dongwook Jo chose ‘Crashed memories’ as the concept of his collection.