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Launched to make people smile, Lazy Oaf ignores trends and designs pieces that will inspire wearers to feel happy. Synonymous for bright colors and unique prints, the brand has a unique vision that references street wear and youth nostalgia. Founded by ultra-stylish Gemma Shields, the line’s latest collection features pieces for some of the most stylish peeps in the game. Designed with you in mind, you’ll find neutral shades, cool layers and far-from-basic denim made to wear all day, every day.

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