Georgian fashion label TAMAR presents its SS`18 campaign which raises the issue of nature’s fragility in modern world. In collaboration with artist and photographer Elena Vizerskaya and under creative direction of Anna Gurban underwater urban landscapes pictured in campaign question the future of civilization and the role nature will play in it. Model Olimpia Whitemustache portrays a hero living on the edge between nature and civilization bringing aspiration and hope to the message.
“We used coral reefs as a symbol of nature’s fragility – when corals die they bleach out. The life of the coral reef is recreated in this collection, bright coral prints of opening pieces of the collection gradually fade out with every new piece and it all ends with pure white color.”
– Tamriko Keburia, designer.
The collection highlights include delicate and lightweight garments with transparencies, which superimpose each other and are combined with oversized garments. Designer Tamriko Keburia remains consistent in her approach to interpreting the Nature in Fashion and uses coral palette for this collection: bright prints, navy blue, pink, grey and white.
