Photographed by Brydie Mack and modelled by Hana Cross and Megan Williams, this visual story from SIR The Label will have you itching to add some luxury wardrobe staples into your life. Known for their ability to bring us a mixture of effortless style, dreamy femininity, and luxe detailing, SIR The Label is one of those brands that keeps things sleek and chic in the most effortless of ways. In particular, with this lookbook, we can’t get enough of the overt femininity pulsing all throughout. Whether it be the dainty floral prints, the romantic ruffles, or the fresh color palette, everything here seems highly tailored to the feminine woman. In fact, speaking of “highly tailored,” if you’re familiar with Sir The Label, you probably won’t be too surprised to discover that each piece here is designed to fit like a glove. Crop tops hit at just the right spot, dresses tuck in right where they should, and hemlines are always perfectly straddling the line between sophisticated and sexy. And so, all that being said, if you’re prepared to bring some feminine flair to your wardrobe, feast your eyes on all things SIR The Label, and you’ll instantly fall for this exciting brand.