Are you ready to check out some innovative designs that are guaranteed to turn heads? Founded in New York City, if you’ve yet to familiarize yourself with AREA, you’re in for a serious style treat. Not your basic fashion brand, these pieces might not be what you would wear in your everyday life, but with their glamorous details, they are likely to inspire a style revamp in your life. In particular, you’ll find that throughout their collections, the designers often explore ideas of femininity and how these ideas change across cultures. Beyond femininity, you also might pick up on references to ideals of beauty and how they evolve as well. If we take a closer look through the latest release, we’ll find everything from leather and beaded bra tops to sassy tweed sets and satin mini dresses. There are even full beaded bodysuits that leave little to the imagination. In fact, we would say this entire collection very much embodies that sassy, sexy feeling on a dramatic level we’re not used to seeing in fashion. Bottom line: Energetic, glamorous, and always willing to push boundaries and challenge style norms, AREA is about to ignite your style-loving heart.