In honor of Pride month, Coach debuted its latest campaign on June 7 with the help of a wide variety of celebrities. Officially dubbed “Go All Out For Pride”, this new collection boasts many of their most coveted silhouettes revamped with new colors and icons such as the signature rainbow monogram.
To help celebrate the new collection, musical artist, Saucy Santana, was pictured donning the latest pieces of the Pride 2022 release. Alongside him were breakout celebrities, such as Sasha Calle, Joel Kim Booster, Linux, Benito Skinner, and the Icon Meeka “Queen Mother Alpha Omega”. Each celeb was decked out in both apparel and accessories from the Coach Pride drop.
The brand’s creative director shared in an official statement that “celebrating Pride is about inspiring us to express ourselves as we really are – it’s a tribute to spaces where we can be our real selves”. In addition, Coach is partnering with LGBTQ+ foundations including Hetrick-Martin Institute, Point Foundation Centerlink, and ACLU.
So what is included in Coach’s Pride 2022 collection? The apparel consists of a variety of silhouettes from cozy cardigans to oversized t-shirts and swim trunks. All of which are adorned with the rainbow “C” logo. To accompany the clothing, there is of course, a mix of accessories to shop from. Pride supporters can shop rainbow printed bucket hats, totes, backpacks, sunglasses, and canvas slides. The collection starts at $55 and goes up to $795.
The Coach Pride 2022 collection is available to shop now on Coach.com.