What do you know about MOUSSY? Let’s review. Based in Tokyo, MOUSSY revolutionized high-casual fashion since its establishment in 2000, challenging traditional gender norms by infusing menswear elements into womenswear. Saying goodbye to the prevailing trend of revealing tops and micro-minis, MOUSSY popularized boyfriend tees paired with figure-flattering jeans, quickly gaining favor within the fashion community. Today, the brand remains a go-to destination for accessible yet upscale comfort, renowned especially for its premium denim offerings. With denim as its cornerstone, MOUSSY meticulously oversees every aspect of the manufacturing process, leveraging longstanding partnerships with Japan’s top factories and washhouses to create unrivaled jeans. In 2016, MOUSSY introduced its premium line, MOUSSY VINTAGE, featuring meticulously crafted denim and ready-to-wear items, all proudly made in Japan. Continuing its commitment to excellence, the brand launched M_ (pronounced M Underbar) in 2020, a line dedicated to Sustainable Development Goals, showcasing simple yet refined designs crafted from sustainable materials like organic cotton, recycled fibers, and biodegradable materials.
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