Step into the world of AMIRI‘s Pre-Spring 2024 campaign, where the spirit of Americana is redefined through the lens of Mike Amiri’s contemporary West Coast aesthetic. Launched in 2013, AMIRI has become synonymous with rock-and-roll chic, effortlessly capturing the essence of youthful rebellion inspired by the ’90s Los Angeles subcultures.
This season, the iconic fashion label takes us on a journey through the rich tapestry of American history, distorting and reworking visions of Americana against the backdrop of the Stahl House, perched above the iconic LA skyline. The collection unfolds as a narrative, a story told through the artistry of Mike Amiri and captured by the visionary lens of photographer Hart Lëshkina.
The Stahl House, with its modernist architecture and breathtaking views, serves as the perfect canvas for the intersection of AMIRI’s grunge sensibility and high fashion aesthetics. Ethically sourced materials from around the globe come together in downtown LA to create a wardrobe of playful staples that seamlessly blend distressed denim, paint-splattered leathers, and colorful appliqués.
