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THE COOL HOUR - Founded in 2011 in sunny Venice, California, The Cool Hour offers inspiration and lifestyle women's clothing & accessories for the young, the creative, and the cool. TCH is a creative collective on a journey to inspire and be inspired in the ever changing environment of subcultures of the city. With roots in the laid back, free, youthful, and wild California scene, The Cool Hour curates the latest in top street inspired style and brands including Alice + Olivia, Alexis, Amuse Society, BB Dakota, Bec & Bridge, Cameo, Chaser, Cleobella, Faithfull the Brand, FindersKeepers, Flynn Skye, For Love & Lemons, Indah, Jeffrey Campbell Shoes, Jen's Pirate Booty, Keepsake, Line & Dot, LnA, Lovers + Friends, Mara Hoffman, Majorelle, MinkPink, Motel, Nicholas, Nightcap Clothing, One Teaspoon, stylestalker, UNIF, Wildfox & More.

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