Knits for a summer campaign are probably not what you expect of a brand, but at Ganni, they manage to make summer knits seem completely natural in this latest collection. In particular, we’ve got knits layered over bikinis, making for the perfect coverup style on a chilly summer evening. Other unexpected additions to the collection include a leopard print coverup with hoodie, a clear rain jacket, and bold green polka-dot bikini bottoms. Sound like an interesting mash-up? Well, that’s because it is! Labelling this collection their “Crazy Summer Campaign”, everything within this collection feels out-of-the-box, and, well, a little crazy. Ganni holds nothing back. They make statements, combine unexpected styles, and highlight trendy pairings. They make us look at typical fashion conventions and take pause, and that’s exactly what we love about them. If you love fashion brands that will challenge your sense of style, you’ll absolutely love Ganni.
Ganni Challenges Typical Fashion Conventions With This Collection
Latest from The Cool Hour
Georgia Hardinge Demands Excellence With Their Latest Release
Georgia Hardinge’s brand is renowned for its innovative fusion of technology and sculptural aesthetics, acknowledged through prestigious awards such as the BFC Contemporary Sponsorship…
18 Little White Dresses You Need This Summer
Whether you lean towards a sleek, backless design or a whimsical bubble hem mini, we’ve curated a collection of 18 little white dresses that will elevate your warm-weather wardrobe…
Make Way For The Flip Flop Boot Trend
In the ever-evolving world of fashion in 2024, just when we thought we’d seen it all, the flip flop boot trend emerges as a surprising twist. Embraced by trendsetters like Kylie Jenner…
The Blueberry Makeup Trend Is An Effortless Way To Rock Color
While last year’s strawberry girl makeup is still relevant in 2024, a new fruity-inspired look has emerged: the blueberry makeup trend. Riding on the wave of blue hues dominating the beauty scene…