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Guest In Residence

Guest In Residence (GIR), a visionary direct-to-consumer cashmere brand, emerges as a tribute to the eternal wanderer, epitomized by its founder and Creative Director, Gigi Hadid. Rooted in the belief of finding a home within oneself, GIR embraces the transient nature of life, encouraging individuals to embrace their internal residence. This powerful concept further extends to the realization that we are all guests on this planet, in our bodies, and even in our clothes. Gigi’s vision leads to a profound respect for craftsmanship and sustainability, as seen in the brand’s devotion to creating enduring pieces that can span generations.

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