The “Mare” campaign from Auguste The Label is here, and it’s one that we know women from all over are going to fall in love with. Inspired by female strength, this collection provides us with the perfect mix of elegance, soft femininity, effortless styling, and delicate details. Most prominently, you’ll likely take note of all the feminine prints featured. Pair this with classic white, puff sleeves, ruffles, ruching, smocking, delicate ruffles, and sweetheart necklines, and it’s pretty clear that Auguste isn’t afraid to bring in as much femininity as possible to their collection. The result is a lineup that also has a romantic feel to it. While the lookbook is shot on the beach, we would say this collection has an element of garden party style to it. A floral midi dress that you might wear to tea, for example. But hey, don’t get us wrong, with the horses featured and the models’ laid-back style, this collection is also perfectly suited for a beach photoshoot. Pair this with the talents of Trevor King (photographer) and models Charlotte Coquelin and Shenise Breslin, and we feel confident that this is one of those lookbooks that you’ll fall head-over-heels for.
