When it comes to sustainable fashion, Reformation is a name that instantly comes to mind. With its latest launch, the brand amplifies its commitment to the environment by unveiling a new eco swimwear collection. “Bare skin might be the most eco-friendly option, but our new collection offers a close second,” quips the Reformation team on their website. The brand has always been a favorite among celebrities and fans for its stylish, eco-conscious clothing. The new swimwear line is no exception.
Reformation first stepped into the swimwear arena in 2019 with a small collection made from regenerated nylon, ECONYL. The latest collection takes sustainability a step further. The fresh swim collection combines ECONYL leftovers and a new bio-based fabric derived from 100% renewable plants called EVO. Developed by Fulgar, this fabric is not only renewable but also incredibly soft to the touch, enhancing the overall wearing experience.
The essence of the new swimwear range is to provide comfort with minimal environmental impact. Made from plant-based materials and waste-regenerated nylon, the swimwear line proudly promotes the brand’s dedication to sustainability. From one-piece cutouts to floral two-pieces and polka-dot bikinis, there is something for everyone. The idea is to create versatile pieces that can effortlessly transition from the beach to a nighttime summer look, hence most bathing suits can be paired with Reformation‘s favorite beach dresses and outfits.
