Lownn

Founded in 2017 by twin brothers Loïc and Swann Joachim, Lownn offers a simplistic interpretation of the practical uniform. The Paris-based brand disregards fads and seasonal collections in favor of creating timeless clothing and accessories inspired by traditional workwear silhouettes. The collection features drop-shoulder shirts, cozy wool jackets, pleated cargo pants, and wide-leg trousers, all designed to effortlessly serve as year-round essentials. The brand’s monochromatic offerings boast functional details that enhance the clean lines, dark tones, and relaxed fits. By sourcing the finest materials from Japan and Italy, Lownn provides pristine Parisian-style pieces perfect for everyday wear.