Ready to treat yourself to some couture fashion? If so, you’ve got to check out Area. All about luxury textiles, craftsmanship, and innovative design, this brand is not for the faint of heart. It’s bold, out-there, and full of artistic details that will have your eyes captivated. Founded by Beckett Fogg in 2014, Area often explores ideas of femininity and beauty within their collections. Looking at different cultures and time periods, there’s always a lot going on in any Area collection that you check out, and yet, the designs are guaranteed to keep your attention from start to finish, regardless of what your typical taste in fashion is. For instance, if you look at the latest ready-to-wear collection, you’ll find the brand’s signature glamorous aesthetic shines bright through the use of rhinestones. Shown entirely in a black and white lookbook, the pieces also have a sense of sophistication to them; however, you’ll also find bra tops, bodysuits, cropped tops, and cut-outs added into the mix for that hint of sex appeal. Bottom line, this is one of those collections that we highly recommend checking out for yourself to get the full dramatic impact.
