Back 70 Back 70 Cloud Sneakers Velvet Wine Butter
Back 70 Back 70 Cloud Sneakers Velvet Wine Butter - 1
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Back 70 Cloud Sneakers Velvet Wine Butter

Back 70

$149.00

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Product Insights & Style Tips

Back 70 Cloud Sneakers Velvet Wine Butter read as a luxe take on everyday wear. The velvet upper glows with depth, while leather and suede accent trim adds tailored contrast. Inside, a leather lining houses a removable cushioned insole for a soft, forgiving step.

With a lace-up closure and a rounded toe, they move with you through errands, commutes, and casual meetups. The removable cushioned insole lets you tailor the underfoot feel, while the rubber sole provides grip and steady cushioning for all-day wear. The silhouette sits comfortably around the foot, pairing easily with denim, trousers, or a compact skirt.

Back 70 leans into texture-forward luxury, pairing plush velvet with understated leather and suede accents for a city-ready mood. The Cloud Sneakers slide seamlessly between lounges and lanes: team them with high-rise denim and a structured blazer, or with a midi skirt and chunky knit for a look that feels effortless, tactile, and cool.

Materials / Fabrication

  • Velvet upper
  • Leather and suede accent trim
  • Removable cushioned insole
  • Lining: Leather
  • Rubber sole
  • Lace-up closure
  • Round toe
  • Imported, China

Recommended Care

  • Do not machine wash or submerge in water; spot clean velvet and suede with appropriate cleaners.
  • Brush velvet nap gently with a soft bristle brush after cleaning.
  • Clean suede trim with a suede brush and suede cleaner as needed; avoid saturating with water.
  • Wipe leather lining and trim with a damp cloth; condition leather occasionally with a dedicated leather conditioner; avoid over-wetting.
  • If the removable insole needs cleaning, wash by hand with mild soap and water or wipe clean; air dry completely before reinserting.
  • Clean rubber sole with mild soap and water; dry thoroughly.
  • Avoid heat and direct sunlight during drying; store in a breathable dust bag with form to help maintain shape.

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About Back 70

Back 70 is an Italian footwear brand marrying nostalgic vintage design with modern comfort and quality. Born in the Venice region, the label crafts retro-inspired sneakers that nod to 1970s and 1980s silhouettes with bold colors, expressive patterns and premium materials like suede, leather and textured fabrics — all designed for everyday wear. Back 70 shoes are celebrated for their comfortable cushioning, versatile styling and standout colorways, making them a favorite for casual streetwear outfits or elevated athleisure looks. Available in models like Cloud, Ghost, Jogger and Easter, the collection delivers playful yet timeless footwear that feels fresh on day one and stylish for seasons to come.