Back 70 Back 70 Cloud Sneakers White Ice
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Back 70 Cloud Sneakers White Ice

Back 70

$149.00

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Product Insights & Style Tips

The Back 70 Cloud Sneakers White Ice read as a clean, quiet luxury moment for everyday elevation. A white leather upper meets suede trim, with a leather lining that feels soft against the foot. The cushioned removable insole offers cloud-soft comfort from errand runs to after-hours meetups, while the rubber sole anchors the look with dependable grip and a grounded, city-ready stance.

Lace-up closure keeps the fit secure through city strolls, while the cushioned insole invites a customizable level of comfort. Leather upper and lining feel refined against the skin, with suede trim adding textural depth to a minimalist white silhouette. The round toe and rubber sole offer all-day ease, letting this pair transition from casual denim to more tailored looks with effortless polish.

Back 70 leans into modern, streamlined luxury, and the Cloud Sneakers carry that code with clean lines and subtle texture. Try them with a midi dress for a soft contrast or with cropped denim for a city-slick finish.

Materials / Fabrication

  • Upper: Leather
  • Cushioned removable insole
  • Suede trim
  • Lining: Leather
  • End use: Lifestyle
  • Lace-up closure
  • Round toe
  • Rubber sole
  • Imported, China
  • This item cannot be gift-boxed

Recommended Care

  • Spot clean leather upper and lining with a damp cloth; avoid soaking.
  • Use a leather conditioner periodically to maintain suppleness.
  • Avoid water and harsh detergents on leather; air dry away from heat.
  • For suede trim, brush with a suede brush and apply a suede protector spray to prevent stains.
  • Do not machine wash or submerge; remove insole if possible before cleaning.
  • Store with shoe trees or stuffed to maintain shape; keep in a cool, dry place away from direct sunlight.
  • If professional care is needed, take to a leather specialty cleaner.

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About Back 70

Back 70 is an Italian footwear brand marrying nostalgic vintage design with modern comfort and quality. Born in the Venice region, the label crafts retro-inspired sneakers that nod to 1970s and 1980s silhouettes with bold colors, expressive patterns and premium materials like suede, leather and textured fabrics — all designed for everyday wear. Back 70 shoes are celebrated for their comfortable cushioning, versatile styling and standout colorways, making them a favorite for casual streetwear outfits or elevated athleisure looks. Available in models like Cloud, Ghost, Jogger and Easter, the collection delivers playful yet timeless footwear that feels fresh on day one and stylish for seasons to come.