Brands / Bleach London / Beauty / Haircare / BLEACH LONDON Super Cool Color 150ml - Bruised Violet-No color

Bleach London BLEACH LONDON Super Cool Color 150ml - Bruised Violet-No color

Bleach London BLEACH LONDON Super Cool Color 150ml - Bruised Violet-No color - 1

Bleach London BLEACH LONDON Super Cool Color 150ml - Bruised Violet-No color - 2

BLEACH LONDON Super Cool Color 150ml - Bruised Violet-No color

Name: BLEACH LONDON Super Cool Color 150ml - Bruised Violet-No color
Brand: Bleach London
SKU: 152152852
Price: 16.00 USD
Availability: InStock

Bleach London

$16.00

Shop Now

Product Insights & Style Tips

Bleach London's Super Cool Color in Bruised Violet is the kind of shade you wear, not the shade that wears you. A vibrant, dramatic purple unfolds with confidence, packaged in a 150ml tube for easy, fearless application. This semi-permanent color skips harsh bleach, peroxide, and ammonia, so you get high-impact pigment with a lighter touch on hair and skin, ready to glow across face and body.

Lasts between 10 and 50 washes, letting you dial intensity up or fade with wear. Suitable for all hair types, it delivers a bold finish without harsh chemicals. Because it is semi-permanent, you can shift the vibe as the days change, from a high-drama moment to a subtler weekend accent. The Face + Body format invites playful experimentation across skin and strands, easy to refresh as trends evolve or mood shifts. Note: non-returnable for hygiene reasons.

Bleach London lives at the edge of color, and Bruised Violet fits that rebellious, fashion-forward mood. It pairs with streetwear's utility and party dresses alike, a vivid punctuation that reads modern and confident.

Materials / Fabrication

Semi-permanent hair dye
Lasts between 10-50 washes
Formulated without bleach, peroxide or ammonia
Bruised Violet is a vibrant, dramatic purple
Suitable for all hair types
Non-returnable for hygiene reasons

Recommended Care

Patch test prior to use to check for allergies
Follow product instructions for application and processing times
Avoid contact with eyes; rinse thoroughly with water if contact occurs
Use gloves during application to protect skin
Color may transfer onto fabrics; wash hands after use

Style Check

Aesthetics: 9/10

An electric bruised violet registers as a bold statement color that instantly elevates streetwear and editorial looks. The shade reads not shy but fiercely confident, giving hair a fashion forward edge. Worn with high shine or matte textures, it reads as daring, collectible, and perfectly aligned with contemporary cool girl aesthetics.

Craftsmanship: 8/10

Color payoff feels modern and crisp, with smooth application and even fade as the violet tone settles. The formula avoids harsh bleaches and heavy ammonia, supporting healthier-looking strands. Packaging reads clean and user friendly, and the semi permanent finish suggests a controllable edit rather than a permanent commitment.

Affordability: $$$$

The price point sits comfortably within accessible beauty buys, while the color drama promises premium impact. Value feels justified given the vibrant payoff, the non harsh chemistry, and the ability to switch looks without long term commitment. The cost aligns with its design and aspirational appeal.

Shop More Bleach London

Beauty

Beauty Trends & Makeup Tips

Lacquered Lips Are Having A High-Shine Moment

Blurred skin and softly diffused lips continue to dominate beauty feeds, but summer is making a case for something far more high-impact: lacquered lips. The finish is glossy and impossible to overlook, giving even the most pared-back makeup look a sharper edge. Unlike softer lip trends that blur into the rest of the face, lacquered lips are meant to catch the light. The mirror-like shine feels almost graphic and that’s exactly what makes it so compelling. Best of all, the effect doesn’t require a complicated routine or a makeup artist’s skill set. With the right prep, pigment, and gloss, you can recreate the look at home. Ahead, the pro-approved steps for mastering lacquered lips.

The 90s Zigzag Headband Is Back In Rotation

From the yoga mom ponytail to stacked barrettes, hair accessories had a serious moment this summer. Now another nostalgic favorite is making its return – and it might be the lowest-effort trend of them all. The zigzag headband is back, with Hailey Bieber leading the revival as only she can. She’s been spotted wearing the throwback accessory in her latest Instagram photo dumps and her Miu Miu campaign, which at this point is all the confirmation anyone needs. The classic acetate or resin headband, defined by its signature zigzag teeth, grips the crown and pushes hair effortlessly back into place. On hot, humid days when the last thing you want is hair sticking to your face, it’s less of a trend and more of a solution. Ahead, how to wear it without looking like you stepped straight out of a 90s yearbook.

The In-Flight Skincare Routine That Saves Your Skin Every Time

Summer is one of the busiest travel seasons, and if you still have flights to catch before it wraps up, the question of what to pack in your personal bag inevitably comes up. In-flight skincare content is everywhere right now, with creators sharing elaborate multi-step routines that look great on camera but raise a practical question: is that actually a good idea at 30,000 feet? The short answer is no. Planes are notorious for circulating bacteria, which means slathering on multiple products mid-flight is doing more harm than good. That said, doing absolutely nothing isn’t the answer either. The dry cabin air is genuinely brutal on your skin, and a pared-down approach using the right products can make a real difference in how you look and feel when you land. Ahead, the only in-flight skincare products worth packing—and exactly how to use them.

About Bleach London

Bleach London is a London-based beauty brand specializing in at-home hair color and color care. Founded in the early 2010s by veteran colorist Alex Brownsell, the label rose from a salon side project into a global name for vibrant, semi-permanent hair dyes and color-depositing hair care. The range now spans colorants and toning shampoos, conditioners, bond restorers, and styling products designed to help achieve bold, salon-quality results at home. Known for punk-chic palettes and playful takes on color, Bleach London blends fashion-forward aesthetics with practical, professional-grade formulas. For shoppers, the brand offers accessible, trend-driven options that let you experiment with vivid looks while prioritizing hair health.