Boux Avenue Boux Avenue Iris sophisticated eyelash thong in purple-Multi
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Boux Avenue Iris sophisticated eyelash thong in purple-Multi

Boux Avenue

$28.00

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Product Insights & Style Tips

Meet Iris, Boux Avenue's sophisticated eyelash thong in purple multi, a piece that threads playful detail with quiet luxury. The high rise elastic waist anchors the silhouette, while bow details and a delicate eyelash trim frame the skin with a touch of whimsy. The thong cut offers minimal coverage, letting the color and trim do the talking.

With an elastic waist, it sits securely at the hips and stays put under close-fitting pieces. The thong cut disappears under sleek lines, while the eyelash trim and bow add a hint of romance that peeks through sheer or low-slung layers. It's a versatile choice for nights in, or layered under a favorite slip or robe.

Boux Avenue leans into playful femininity with refined details, and Iris fits that code: flirtatious without screaming, luxe without fuss. Think of it as a coquette-inspired foundation piece that pairs with coordinated intimates for a cohesive mood, or stands on its own as a signature moment.

Materials / Fabrication

  • High rise
  • Elastic waist
  • Bow details
  • Eyelash trim
  • Thong cut

Recommended Care

  • Delicate care recommended; hand wash in cold water with a mild detergent
  • Do not bleach
  • Do not tumble dry; lay flat to dry or line dry away from direct heat
  • Avoid ironing or high heat; if needed, use a cool steam to smooth

Fit Notes

  • High rise waistband with elastic provides a secure fit at the hips.
  • Thong cut offers minimal back coverage.
  • Eyelash trim and bow details add decorative texture without changing the silhouette.

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About Boux Avenue

Boux Avenue is a London-based lingerie brand launched in 2011 by Theo Paphitis Retail Group, bringing everyday and special occasion intimates into a modern, accessible fold. The label specializes in lingerie, sleepwear, swimwear, and activewear, with a robust range of bras, knickers, bodysuits, and lounge separates designed in-house by a dedicated London team. Boux Avenue emphasizes fit, comfort, and supportive silhouettes across sizes, while offering seasonal coordinated sets and versatile basics that pair with both casual looks and on-trend outfits. The brand's aesthetic leans contemporary, with clean lines, pretty detailing, and a focus on confidence and versatility for the modern woman, making it a reliable stop for everyday essentials and statement pieces.