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FRAME The Essential Jeans Lucky

Name: FRAME The Essential Jeans Lucky
Brand: FRAME
SKU: 1590954354
Price: 298.00 USD
Availability: InStock

FRAME

$298.00

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Product Insights & Style Tips

FRAME The Essential Jeans Lucky give off a grounded, versatile vibe with a touch of vintage texture. The fabric is mid-weight, non-stretch denim that feels substantial yet moves with you. Fading and whiskering add depth and character, while a button fly and 5-pocket styling anchor the look in denim’s timeless codes. The shell blends 60% cotton and 40% lyocell for a soft, breathable drape. Wash cold and imported from Turkey round out a carefully considered piece that wears well beyond weekends.

Rise measures 10.25 inches, inseam 29.5 inches, and leg opening 15 inches, mapping a wearable, everyday fit that sits comfortably at the waist and falls with a clean line. The non-stretch denim holds its shape through wear, giving you room in the thighs without feeling bulky. The five pockets store the essentials, while the button fly adds a tactile, vintage note. Layer it with a sweater and blazer for a polished day-to-night look, or pair with a tee and sneakers for off-duty ease.

FRAME remains true to its elevated yet wearable denim language, and The Essential Jeans Lucky capture that balance between structure and lived-in charm. The fading and whiskering read as a quiet signature, inviting you to build a lineup of staple outfits that feel both modern and timeless.

Materials / Fabrication

Mid-weight non-stretch denim
Fading and whiskering details
Button fly
5-pocket styling
Shell: 60 percent cotton, 40 percent lyocell
Imported, Turkey
Rise: 10.25 in / 26 cm; Inseam: 29.5 in / 75 cm; Leg opening: 15 in / 38 cm

Recommended Care

Machine wash cold with like colors, inside out to minimize fade
Avoid bleach and harsh detergents
Tumble dry low or line dry to maintain fit and finish
Warm iron if needed, or use a cool steam to reshape

Fit Notes

Rise measures 10.25 inches and sits at the waist for a comfortable, classic fit.
Inseam is 29.5 inches and leg opening is 15 inches.
Mid-weight denim made from a 60/40 cotton lyocell blend holds its shape while moving with you.
Button fly and classic 5-pocket styling anchor the fit with traditional denim structure.

The FRAME Moodboard

Kendall Jenner Does Los Angeles After Dark for FRAME

Kendall Jenner is taking FRAME on a very Los Angeles night out. The Fall 2026 campaign follows her from dusk to midnight, starting behind the wheel of her own 1997 Porsche on Mulholland Drive before heading into the Hollywood Hills. From there, the setting shifts to a mid-century home designed by John Lautner, where Jenner dances, listens to music and hangs by the pool. It is less fashion set, more a very polished glimpse into her version of home.

Amelia Gray’s FRAME Capsule Redefines Off-Duty Denim Style

Amelia Gray’s debut design moment with FRAME feels like a mirror of her own wardrobe. The capsule channels her mix of downtown ease and model-off-duty polish, balancing loose denim, slim knits, and clean outerwear that frame the body without fuss. Shot in New York by Chris Colls and styled by Mel Ottenberg, the campaign captures that rhythm of motion between the street and the studio. The sixteen-piece lineup introduces three signature fits — The Gray, The Detour, and The Jort — each cut with attitude and precision. Around them, the collection builds layers: cropped tanks, sharp bombers, a faux-shearling coat, and accessories that bring the energy of her everyday style into design form.

About Frame

Frame is a Los Angeles based denim brand with ties to London. Launched in 2012, Frame has been a go-to denim brand for off-duty models and street style stars alike. The fashion label has expanded from their collection of high quality jeans to a full ready-to-wear collection. LA cool meets European aesthetic in its coveted wardrobe classics the jeans brand brings a whole new meaning to "dressed up casual." Shop the latest collection from Frame, ranging in jeans to dresses, shorts, basic tees, sweaters and pants.