Freck Rich Bitch Serum.

Name: Freck Rich Bitch Serum.
Brand: Freck
SKU: FREC00035F
Price: 38.00 USD
Availability: InStock

Freck

$38.00

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Product Insights & Style Tips

Freck Rich Bitch Serum is the glow-forward multitasker your vanity didn’t know it needed. This RICH BITCH Protect + Prime Serum arrives as a hybrid serum-primer, with a lightweight cream-to-oil texture that moves with the skin and an elastic stretch that hugs and hydrates while forming a breathable moisture barrier. It delivers a dewy, makeup-ready canvas, powered by prickly pear oil for barrier protection and Japanese camellia oil loaded with fatty acids and vitamin E to refine texture and nourish.

In the morning, one to two pumps after cleansing and toning prep the skin to receive makeup or to wear solo for that I drink 8 glasses of water glow. The feel is light and cool, with a touch of slip that sits close to the surface and layers effortlessly under foundation or on bare skin, offering a breathable shield that helps makeup apply smoother and stay fresh. At night, a gentle pat over your moisturizer seals in hydration for overnight radiance.

Freck lives at the intersection of skincare innovation and streetwise cool, and the Rich Bitch line mirrors that energy. It plays nicely with RICH BITCH Cactus + Vitamin C Moisturizer and RICH BITCH Nourishing Plant + Peptide Lip Balm for locked-in, all-day hydration, delivering a polished glow that feels effortless from coffee run to after-hours.

Materials / Fabrication

Freck Rich Bitch Serum (RICH BITCH Protect + Prime Serum) – multi-benefit serum primer
Hybrid formula with a lightweight cream-to-oil texture
Elastic stretch that hugs and hydrates while forming a breathable, protective moisture barrier
Can be worn under makeup or on its own
Size: 1 oz
Key ingredients: prickly pear oil (hydration and barrier protection)
Key ingredients: Japanese camellia oil (fatty acids and vitamin E to hydrate and improve skin texture)
Product codes: FREK-WU37, FREC00035F
Pair with RICH BITCH Cactus + Vitamin C Moisturizer and RICH BITCH Nourishing Plant + Peptide Lip Balm for all-day hydration
Brand story: Freck, founded by women and made for everyone
Directions (as stated): Apply one to two pumps in the morning after cleansing and toning to prime and protect your canvas for makeup
Night use: Pat on after your moisturizer of choice to lock in hydration

Recommended Care

Use as directed for morning and night application; avoid over-application
Patch test before first use if you have sensitive skin
Avoid contact with eyes; rinse with water if contact occurs
Store in a cool, dry place with cap tightly closed; protect from direct sunlight

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About Freck

Born in Los Angeles and steeped in West Coast cool, Freck started as a beauty rebellion in a tiny vial. In 2017, founder Remi introduced FRECK OG, the world’s first freckle cosmetic, turning sun-kissed speckles into a deliberate, everyday accessory. What began as a niche Kickstarter darling went viral, then earned prime real estate on Sephora’s shelves—proof that beauty rules are made to be rewritten. Freck’s product playground has since expanded far beyond freckles. Cheekslime, the cult-favorite pigment-meets-skincare hybrid, delivers a bold flush in seconds. Soft-blur lipsticks, shadow sticks, and liners bring that same editorial edge to every feature. In skincare, Freck’s signature cactus complex powers standouts like the Rich Bitch moisturizer, Cactus Water toner, and So Jelly eye gel—pairing playful packaging with formulas that hold their own in an INCI list deep-dive.