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Ulla Johnson Women's Florence Embroidered Silk & Tulle Maxi Dress

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Women's Florence Embroidered Silk & Tulle Maxi Dress

Name: Women's Florence Embroidered Silk & Tulle Maxi Dress
Brand: Ulla Johnson
SKU: 0198932223076
Price: 1900.00 USD
Availability: InStock

Ulla Johnson

$1900.00

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Product Insights & Style Tips

Ulla Johnson's Florence maxi feels like a sunlit garden in motion—romantic, artisanal, and quietly modern. The bodice is embroidered with florals on 100% silk, while a sheer tulle skirt lends ethereal movement with every step. The A-line silhouette and jewel neckline keep the look airy and refined, with sleeveless lines that feel fresh for warm days and candlelit evenings alike.

Wearability comes from its measured ease: the sleeveless, jewel-neck bodice sits smoothly and the skirt drapes away from the waist into generous volume. A concealed back zip preserves a clean line, while the sheer tulle over a smooth slip offers movement and modesty as you step through settings. Pair it with a structured jacket for city events or strappy sandals for garden fêtes, and let it carry you from ceremony to night with effortless poise.

Ulla Johnson's Florence embodies the label's romantic-luxe handwriting—floral embroidery, silk richness, and a silhouette that moves with the wearer. Imported and undeniably on-brand for those who love elevated, artisan-ready dress codes.

Materials / Fabrication

Silk
Sheer tulle skirt
Floral embroidered bodice
A-line silhouette
Jewel neckline
Sleeveless
Concealed back zip closure
Shell: 100 percent silk
Combo: 100 percent polyester
Trim: 100 percent polyester
Imported
Length (from shoulder to hem): 58.25 in / 148 cm

Recommended Care

Dry clean only to preserve silk and delicate tulle and embroidery.
Avoid direct heat; use a cool steamer to remove wrinkles; do not press directly on embroidery.
Store hanging in a breathable garment bag to protect embellishments.

Style Check

Aesthetics: 9/10

Florence exudes romantic, editorial drama: a pure silk bodice punctuated by intricate floral embroidery, paired with a sheer tulle skirt that moves with every step. The jewel neckline and sleeveless cut create a modern, haute-bohemian silhouette, while the maxi length delivers a poised, red-carpet-ready presence that commands attention without shouting.

Craftsmanship: 8/10

Embroidery appears meticulous against the delicate tulle, with clean seams and a concealed back zip maintaining a seamless silhouette. The blend of 100% silk with polyester trim and lining suggests premium drape and durability; the piece reads as refined rather than costume-y, though sheer layers demand careful tailoring to avoid bulk at the hips.

Affordability: $$$$

At a luxury price point, the Florence dress makes a strong case for investment when you crave an unforgettable, couture-like moment. The couture-level embroidery, silk composition, and editorial presence justify the higher cost, and the fashion impact suggests enduring wear beyond a single season. Its beauty rests on time-honored craftsmanship and the brand's distinctive storytelling.

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About Ulla Johnson

Ulla Johnson's namesake label was founded in 1998, offering beautiful ready-to-wear collection that features custom prints, intricate embroideries, and fine tailoring. Gaining global recognition and a dedicated following in the fashion circuit, Ulla Johnson's collection is built on the foundation of natural fibers, beautiful finishing, and ease of fit and form. Shop the latest collection from Ulla Johnson, ranging in a variety of dresses, tops, sweater knits, outerwear, skirts and pants.