The fashion world has been abuzz with the news of Sabrina Carpenter’s latest collaboration, as the multi-talented singer, songwriter, and actress has been tapped as the face of Marc Jacobs‘ Pre-Fall 2024 campaign. At the heart of this campaign is the brand’s latest must-have accessory, the Sack Bag. First introduced during Marc Jacobs’ Fall 2022 runway show, the Sack Bag has quickly become a pillar of the house, captivating fashion enthusiasts with its unique utilitarian silhouette and full-grain leather construction. Now, the iconic bag is available in a range of captivating new colorways, including hot pink and wisteria purple.
The campaign, shot by frequent Marc Jacobs collaborator Carin Backoff, showcases Sabrina Carpenter’s signature flirty and feminine style, perfectly complementing the sleek and versatile Sack Bag. The images feature the singer donning a pale pink and white mini dress, hot pink bodysuits, and the brand’s iconic Kiki Ankle Boots, a six-inch platform that provides a stylish height boost for the petite performer. Carpenter’s effortless elegance and on-trend aesthetic have made her a fashion darling, and her collaboration with Marc Jacobs is a testament to her rising star power. The Marc Jacobs campaign’s styling, helmed by Alastair McKimm, effortlessly blends Carpenter’s personal style with the brand’s signature aesthetic.
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