Baker by Ted Baker

Baker by Ted Baker is a sub brand of the iconic British fashion house, extending the Ted Baker signature wit and polished aesthetic into kids fashion and home living. The line brings the brand’s playful yet refined style to childrenswear, offering clothing that blends smart silhouettes with easy wear, plus a curated small assortment for the home that echoes Ted Baker’s penchant for whimsy and detail. Shoppers will find pieces that pair well with grown up Ted Baker looks while staying age appropriate, making it a convenient bridge for families seeking cohesive style across generations. As a branded extension, Baker by Ted Baker retains the label’s ethos of quality, character, and a dash of signature humor.