Save to my brands
FORMER
FORMER is an independent menswear label recognized for its refined take on surf, skate, and street culture, founded by professional surfers Dane Reynolds, Craig Anderson, and Austyn Gillette. The brand specializes in contemporary apparel and accessories, offering a focused edit of T-shirts, hoodies, button-downs, outerwear, pants, and boardshorts. Characterized by clean, minimalist graphics and considered construction, FORMER leans into a utilitarian yet distinctly laid-back aesthetic shaped by its founders’ creative backgrounds. The brand is designed for shoppers seeking versatile everyday staples with an edge, merging functional design with authentic subcultural roots. FORMER appeals to those who appreciate quality men’s clothing that effortlessly bridges the line between skate heritage and modern style.
Browse by Category
Newest
Price: Low to High
Price: High to Low
Frequently Asked Questions About FORMER
What sets FORMER apart in the fashion world?
FORMER embodies that edgy yet understated cool — it's for those who want to make a statement without shouting. Expect minimalist appeal with an unexpected twist.
How do FORMER pieces typically fit?
FORMER opts for relaxed silhouettes with a modern edge. If you're chasing that laid-back yet polished vibe, your usual size should feel just right.
Can FORMER be worn for both day and night?
Absolutely. It's all in the styling — elevate with sleek boots and layered accessories for night; keep it chill with sneakers for day.
Are FORMER's designs sustainable?
FORMER leans into thoughtful production, blending style with conscience. Always check individual products for specific material info.
What's the vibe of a FORMER collection?
Think of it as a rebellious ode to classic minimalism — where every piece brings a dose of understated drama.