JOJO MAMAN BEBE

JoJo Maman Bebe is a British maternity, baby and children’s clothing retailer known for practical, colorful pieces that grow with families. Founded in 1993 by Laura Tenison, the brand began as a mail-order catalogue and expanded into a multi-channel business with stores across the United Kingdom and Ireland, plus a presence in North America via online platforms. The brand offers a broad range of categories including maternity wear, baby clothing and nursery essentials, children’s clothing, and gifts and toys, along with nursing wear, swim, and seasonal pieces designed to mix comfort with playful fashion. Shoppers seek durable, affordable pieces that support pregnancy, new parenting, and everyday family life, all with a signature approachable, mom-friendly aesthetic.

(en.)