STÜSSY

The founder of Stüssy, Shawn Stussy, initially began drawing his now iconic signature on surfboards before transitioning the design onto t-shirts. He started selling these shirts in his hometown of Laguna Beach, California, and thus, the Stüssy brand was born in 1980. It quickly gained popularity within the local beachwear and surf communities and has since earned recognition from the wider fashion industry. Stüssy’s designs have a effortlessly cool and vibrant aesthetic, offering a diverse range of womenswear that always feels current. Their collection includes standout streetwear pieces like hoodies, classic tees, knit polo dresses, and lounge pants, all featuring bold colorways that build upon the brand’s signature motifs. Additionally, they offer utilitarian femininity through items such as coach jackets, workwear-inspired boiler suits, and convertible apron dresses. Stüssy truly embodies the essence of California style – accessible yet highly desirable.