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Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

KHY Summer 2026 introduces “Dear Summer, Love KHY,” the second launch under the brand’s refreshed era. Shot in New York City by Pablo di Prima, the campaign frames Kylie Jenner in silk georgette, bodycon jersey, and swimwear, with a personal scrapbook feel built from black and white portraits, sun washed color frames, and handwritten journal notes. For readers following KHY at The Cool Hour, this collection feels like the brand’s summer diary, intimate, glossy, and built around pieces that stay close to the body.

New York Summer Gets The KHY Treatment

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

The campaign leans into the mood of a long city day, starting in a relaxed loft and ending somewhere warmer after dark. Kylie appears as founder and creative director, wearing the pieces like personal favorites instead of campaign props. That is the strongest shift here. The visuals are styled less like a standard lookbook and more like a private roll of film, with journal notes and close portraits giving the whole launch a more lived in feeling.

That personal framing fits the brand’s current reset. KHY has moved into a more focused chapter, with Jenner taking a closer role across design, fit, fabric, and the way each drop connects to the next. “Dear Summer, Love KHY” takes that new direction into a softer seasonal lane, where summer dresses, cropped tops, skirts, and swim pieces are designed to work as one wardrobe.

Silk Georgette Carries The Main Story

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

The silk capsule anchors the collection with one hundred percent silk georgette across four expressions. A custom hand drawn floral gives the lineup a romantic summer print, while the brand’s signature Leo Leopard brings back a louder KHY code. Seafoam blue and black lingerie inspired styles round out the group with a more minimal, skin close direction.

Bias cut construction gives the silk pieces their fall on the body. The assortment includes cropped tops, mini dresses, maxi dresses, coordinating skirt and top sets, and a silk scarf, making the capsule feel complete without getting crowded. It is an easy read for shoppers watching summer tops and slip style dressing, because the collection understands how a cropped silk piece, a skirt, and a scarf can make a full night out look without trying too hard.

Bodycon Jersey Sharpens The Summer Basics

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

The bodycon jersey capsule brings the collection back to elevated basics, but the details keep it from feeling plain. Made in Portugal from a cotton rich jersey, the pieces have a soft hand feel and a polished finish. Double layering and cinch details appear across mini dresses, deep halter tops, mini skirts, and off the shoulder silhouettes.

These are the pieces that make the collection feel wearable beyond the campaign frame. A halter top can sit with a silk skirt. A mini skirt can work with a bikini top. An off the shoulder jersey piece can go from an afternoon plan to a city night without a full outfit change. KHY’s refreshed identity has been moving toward stronger fit and a more defined wardrobe, and this jersey story brings that idea into summer with body aware lines and clean styling.

The Bikini Makes The Whole Wardrobe Feel Sun Ready

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Swimwear enters the collection through a new bikini style built around Jenner’s idea of the perfect everyday bikini. Crafted from Italian fabric, it is designed to work in and out of the water, which makes sense inside a collection that keeps mixing categories. The bikini does not sit apart from the silk or jersey pieces. It slips into the same world as the skirts, scarves, halters, and dresses.

That is why “Dear Summer, Love KHY” feels right for the brand’s refreshed moment. It is not just a warm weather drop with pretty pieces. It is a summer wardrobe with a point of view, silk georgette for late plans, cotton rich jersey for close fit basics, and swimwear that can be styled into the rest of the look. KHY launches the collection exclusively on KHY.com on June 11 at 10 am PT and 1 pm ET, right as summer dressing starts asking for clothes that can keep up.

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

Extra Style Notes

Brand DNA

Founded in 2023 with Kylie Jenner as creative director, Khy codes her LA uniform into ready to wear, from denim and baby tees to faux leather, body skimming knits, and drop driven pieces with sharp street polish.

Related Links

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About The Author

  • Dear Summer, Love Khy Gives Kylie Jenner’s Brand A Softer Reset

    From fashion and beauty to health and wellness, she enjoys sharing and connecting on the topics that help to make our everyday lives just a bit brighter. If you don't find her behind her laptop writing her latest article, you'll also find her walking her dog, whipping up a new recipe, or scouring the mall for the latest trends. Andrea's experience in fashion began after graduating from the Fashion Marketing and Merchandising program from the Academy of Design in Toronto, ON. She broke out into the competitive world of fashion by launching her own online boutique, selling women's clothing and accessories. From there, very quickly, she discovered online selling was not for her. She now prefers to stay behind the computer, chatting about fashion in a written format that still allows her to connect with fellow style enthusiasts. And, since then, she has never looked back, writing for independent magazines, small businesses, and everything in between. Andrea now also occasionally writes for companies and brands outside the fashion and beauty industry, but at the end of the day, her heart remains loyal to what she knows best—great fashion.

    Lead Editor | Editorials
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