Boux Avenue Boux Avenue Fleur embroidered padded balconette in blue-Multi
Boux Avenue Boux Avenue Fleur embroidered padded balconette in blue-Multi - 1
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Boux Avenue Fleur embroidered padded balconette in blue-Multi

Boux Avenue

$78.00 40% OFF

$46.80

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Free U.S. standard shipping on eligible ASOS orders over $75. Sold and fulfilled by ASOS, with final pricing, availability, and delivery details confirmed at checkout. shipping and returns information

Product Insights & Style Tips

The Fleur embroidered balconette from Boux Avenue blooms with romance and city-smart confidence. In a blue-Multi palette, floral embroidery sits across a clean, non-padded cup for a light, near-skin touch. Underwire adds lift and definition, while adjustable straps let you dial in the shoulder line and a hook-and-eye closure keeps the band secure from morning to night.

With underwire lift and a supportive band, this bra contours the bust without bulk. The adjustable straps and secure closure let you tailor the fit to your shape, while the absence of padding keeps the silhouette sleek under tees, knits, or sheer tops. Nipple covers not included, so you can pair with the right layering to suit mood and moment.

Boux Avenue leans into a romantic lingerie language, translating floral embroidery into wearable everyday luxury. This blue-Multi balconette nods to the label's feminine codes while staying versatile enough to move from quiet morning runs to evenings out, styled with everything from blazers to delicate sheer layers.

Materials / Fabrication

  • Floral embroidery
  • Non-padded cups
  • Underwire support
  • Adjustable straps
  • Hook-and-eye closure
  • Nipple covers not included

Recommended Care

  • Hand wash cold with mild detergent; do not bleach.
  • Do not wring; press gently to remove excess water; lay flat to dry away from direct heat.
  • Avoid tumble drying and machine washing to protect embroidery and hardware.
  • If pressing is needed, use light steam and avoid direct contact with embroidery.

Fit Notes

  • Underwire support and adjustable straps provide lift and a secure fit.
  • Hook-and-eye back closure offers secure fastening for stability.
  • Non-padded cups are part of the design.

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About Boux Avenue

Boux Avenue is a London-based lingerie brand launched in 2011 by Theo Paphitis Retail Group, bringing everyday and special occasion intimates into a modern, accessible fold. The label specializes in lingerie, sleepwear, swimwear, and activewear, with a robust range of bras, knickers, bodysuits, and lounge separates designed in-house by a dedicated London team. Boux Avenue emphasizes fit, comfort, and supportive silhouettes across sizes, while offering seasonal coordinated sets and versatile basics that pair with both casual looks and on-trend outfits. The brand's aesthetic leans contemporary, with clean lines, pretty detailing, and a focus on confidence and versatility for the modern woman, making it a reliable stop for everyday essentials and statement pieces.