Women's Giovanna Floral Velvet Gown
Dress The Population
$348.00
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Product Insights & Style Tips
The Giovanna Floral Velvet Gown from Dress The Population sets a romantic, red-carpet mood in black multi velvet. The mermaid silhouette hugs through the bodice and hips before it flares into a sweeping hem, while a sweetheart neckline and fixed straps keep the line soft and feminine. A center back zip tucks the opening neatly, and the romantic floral motif blooms across the velvet with quiet drama. Made from 100 percent polyester with a matching lining, it requires hand wash and measures about 60.5 inches from shoulder to hem.
Fixed straps and a fitted waist let the gown skim the body as the mermaid flare opens with movement. The center back zip provides secure on and off, while the lining keeps the velvet smooth against the skin. The length lends a dramatic sweep with heels, and the floral motif reads as a timeless flourish that transitions from ceremony to evening with ease.
Style context: Dress The Population leans into contemporary evening glamour, and this Giovanna gown channels that through plush velvet and romantic florals. Pair with a sleek clutch and minimal jewelry to let the textile story take center stage, then move through events with quiet confidence.
Materials / Fabrication
- Velvet fabric
- Floral motif detailing
- Mermaid silhouette
- Sweetheart neckline
- Fixed straps
- Center back zip closure
- Shell: 100 percent polyester
- Lining: 100 percent polyester
- Imported
- Length from shoulder to hem: 60.5 in
- Color: Black Multi
Recommended Care
- Dry clean only to preserve velvet texture and color
- If washing at home, hand wash in cold water with mild detergent; do not wring
- Lay flat or hang to dry away from direct heat
- Avoid ironing velvet; use a steamer to release wrinkles
Fit Notes
- The gown features a sweetheart neckline and fixed straps.
- A center back zip closure provides a secure entry and clean line.
- Lining is 100% polyester for a smooth layer against the velvet.
- Model is shown wearing US size Small.