ÉTERNE Makes the Kind of Basics Stylists Actually Keep
ÉTERNE started with a stylist’s problem. Chloé Bartoli founded the label in 2020 after years of altering basics that never quite fit properly, cost too much, or missed the mark on fabric. Vintage pieces she had collected for styling jobs became references for some of the brand’s earliest staples, including baby tees and tanks. Instead of chasing seasonal novelty, Bartoli built ÉTERNE around the pieces she kept reaching for herself.
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