Farm Rio Souvenir Strapless Midi Dress - 1

Farm Rio Souvenir Strapless Midi Dress - 2

Souvenir Strapless Midi Dress

Name: Souvenir Strapless Midi Dress
Brand: Farm Rio
SKU: 110297736
Price: 298.00 USD
Availability: InStock

Farm Rio

$298.00

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Product Insights & Style Tips

Farm Rio's Souvenir Strapless Midi Dress in blue feels breezy and sunlit. The 55 percent linen and 45 percent viscose blend gives a breathable, cool hand with a fluid drape. The column silhouette stays clean, the strapless neckline is crisp, and the horizontal pleats at the bodice add texture without bulk. An asymmetrical skirt seam introduces movement, while the midi length keeps the look refined from day to night.

With a zipper closure and a silhouette that skims the frame, it sits smoothly over the body without cling. The mid length flatters a range of heights, and the linear detailing keeps the eye moving. The piece can be worn bare or layered with a light jacket or shawl for different settings, and the machine wash care makes it an easy go-to when life moves fast.

Farm Rio is known for buoyant, vacation ready pieces that fuse ease with a mood of celebration. This Souvenir dress channels that spirit through a streamlined form that can anchor a day look or lean into a night moment with the right accessories.

Materials / Fabrication

55% linen, 45% viscose
Linen/Viscose blend
Column silhouette
Strapless neckline
Horizontal pleats at bodice
Asymmetrical skirt seam
Zipper closure
Midi length
Imported
Color: Blue
Brand: Farm Rio
Style: Souvenir Strapless Midi Dress
Size: XS

Recommended Care

Machine wash cold on gentle cycle with like colors; use mild detergent
Avoid bleach; do not soak for extended periods
Tumble dry low or line dry to minimize shrinkage
Iron on low heat while the garment is slightly damp or use a cool steamer
Store folded or on a padded hanger to maintain shape

Fit Notes

Column silhouette offers a straight, streamlined fit through the torso.
Strapless neckline and a zipper closure provide a secure finish for the bodice.
Horizontal pleats at the bodice add texture while keeping the silhouette smooth.
It has a midi length and uses a fabric blend of 55% linen and 45% viscose.

The Farm Rio Moodboard

Boho Dresses 2026 – Romantic Maxis, Crochet Styles, and Lace Minis for Summer

Boho dresses 2026 are returning through cotton midis, crochet maxis, lace minis, embroidered midis, halter maxis, eyelet dresses, and relaxed summer styling. The new version feels less like a costume and more like a wardrobe instinct, with dresses that can shift from city weekends to vacation dinners without looking overdone.

FARM Rio Spring 2026 Campaign “As Cariocas” Celebrates Rio Style

FARM Rio unveils its Spring 2026 campaign titled “As Cariocas,” celebrating the spirit of Rio de Janeiro through the brand’s signature tropical dresses, colorful prints, and relaxed resort silhouettes. Photographed across the Brazilian city that inspired the label, the campaign reflects the everyday rhythm and vibrant surroundings that have shaped FARM Rio’s design identity since its founding. The Spring 2026 collection highlights flowing dresses, bold botanical patterns, and lightweight pieces designed for warm weather wardrobes. Through the “As Cariocas” campaign, the brand returns to its roots in Rio while presenting the joyful energy of Brazilian style to a global audience, reinforcing the connection between place, culture, and fashion.

Farm Rio Autumn Prints Move Toward Richer Colour And Cooler Mood

Farm Rio’s Autumn 2025 arrivals feel like a seasonal pivot without losing the brand’s unmistakable joy. The collection reads as a conversation between tropical nostalgia and the mood of early fall, with prints that move from saturated and sun soaked toward deeper palettes. There is a warmth in the styling that stays true to the brand’s Rio based origin while introducing details suited for cooler months. Dresses in longer lengths and fluid shapes sit next to lightweight knits that invite layering. The effect is a smoother transition from the brand’s familiar resort leaning identity into something more grounded. It carries the same energy that made Farm Rio a global favorite yet speaks in a calmer seasonal register.

About FARM Rio

Founded by designer Katia Barros, FARM Rio is a contemporary fashion label where urban-beach lifestyle meets modern, youthful design. Drawing inspiration from the colorful and vibrant spirit fo Rio de Janeiro, FARM Rio does a fun take on contemporary bohemian style. Think progressive free-spirited silhouettes meets edgy Brazilian aesthetics. Shop the latest collection from FARM Rio, ranging in dresses to skirts, jumpsuits, pants, tops and jackets.