Fruity Booty Fruity Booty White & Purple Gretel Bra
Fruity Booty Fruity Booty White & Purple Gretel Bra - 1
Fruity Booty Fruity Booty White & Purple Gretel Bra - 2
Fruity Booty Fruity Booty White & Purple Gretel Bra - 3
Fruity Booty Fruity Booty White & Purple Gretel Bra - 4

Fruity Booty White & Purple Gretel Bra

Fruity Booty

$90.00

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Product Insights & Style Tips

The Fruity Booty White & Purple Gretel Bra brings a playful, graphic energy to the everyday. Woven cotton keeps the texture crisp, while a check pattern runs throughout for whimsy. The elasticized scoop neckline and hem skim softly against the body, and a delicate bow at the front adds a flirt of charm. Underwire at the cups promises lift, and the white and purple palette keeps it fresh.

Adjustable shoulder straps and a back hook-eye fastening dial in the fit, so it holds its shape and stays put through the day. The elastic edges help it sit smooth under tops and knits, while the cup structure offers support with ease. This bra can be layered under light layers or shown with a sheer piece, lending a graphic base note to a simple outfit.

Fruity Booty leans playful and graphic, and the Gretel Bra captures that vibe with a touch of vintage charm. The front bow and check pattern give styling cues that pair with denim, a cardigan, or a blazer for a street-smart cool.

Materials / Fabrication

  • Woven cotton fabric
  • Check pattern throughout
  • Elasticized scoop neck and hem
  • Bow at front
  • Underwire at cups
  • Adjustable shoulder straps
  • Adjustable hook-eye fastening at back
  • Supplier color: Purple

Recommended Care

  • Hand wash cold with mild detergent; do not wring; reshape cups
  • If machine washing is needed, place in a lingerie bag and use a delicate cycle with cold water
  • Line dry or lay flat to dry; avoid tumble drying
  • Do not bleach or iron

Fit Notes

  • Elasticized scoop neck and hem on a woven cotton bra help it sit smoothly.
  • Cups with underwire provide support and shape for everyday wear.
  • Adjustable shoulder straps let you tailor the shoulder fit.
  • Back hook-eye fastening offers adjustable band fit across the back.

Style Check

Aesthetics: 9/10

Bold contrast meets whimsical charm in this Gretel Bra. A woven check pattern dances across the front, while a delicate bow punctuates the center. The white and purple palette reads playful yet refined, and the underwire adds structure. Overall, the silhouette feels editorial, flirtatious, and unmistakably on trend for the season.

Craftsmanship: 7/10

Material and construction convey considered craft. Woven cotton offers breathing texture, while neat edges and a secure underwire shape support without bulk. Adjustable straps and back hook-eye promise fit versatility. The bow and pattern are cleanly applied, suggesting mindful detailing though visible stitching should stay discreet under layering.

Affordability: $$$

The value feels justified for a piece that blends tactile cotton texture with a playful yet refined aesthetic. While the price sits at a premium tier, the design details and adjustable fit broaden usability beyond basics. The cost aligns with its fashion-forward appeal and potential for editorial styling.

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Fruity Booty is easing into fall without covering much up. AW26 takes the London label’s underwear-first wardrobe into colder weather with lace trims, sheer mesh and tiny vintage-inspired prints made for layering under knits as much as wearing on their own. Moss green, warm chocolate and turquoise move the color story away from predictable black and blush, while contrast details keep the lingerie from becoming too serious once the temperature drops.

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About Fruity Booty

Fruity Booty is a female-led fashion label that specializes in forward underwear, swimwear and demi-wear, all produced with sustainability in mind. The UK based brand takes an experimental approach to design, working with a community of like-minded artists to create limited-edition capsules for the modern fashion circuit. Shop the latest collection from Fruity Booty, ranging in tops, bikini sets, bra tops, skirts and shorts.