GUESS Bria Minidress

Name: GUESS Bria Minidress
Brand: GUESS
SKU: B1686980
Price: 128.00 USD
Availability: InStock

GUESS

$128.00

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Product Insights & Style Tips

The GUESS Bria Minidress radiates polished event energy with a kiss of flirtation. A sweetheart neckline flatters the collarbone, while structured pleats sculpt a crisp, balanced silhouette. Slim straps skim the shoulders and the fitted bodice anchors a playful flared skirt for movement and ease. Lined for a smooth, clean drape, the dress is woven in a refined blend of 73 percent rayon, 24 percent nylon, 3 percent spandex, giving it a touch of stretch without losing polish.

With a secure yet forgiving fit, the Bria lives easily on the body. The slim straps and tailored bodice hold a close line, while the flared skirt frees the hips and sways with every step. The lining prevents cling and the fabric’s gentle stretch keeps it comfortable through ceremony to after-party. It layers easily with a tailored blazer or a sleek cardigan, while metallic sandals or satin pumps lift the mood; machine wash, line dry keeps upkeep straightforward.

GUESS continues to mine retro romance with modern ease, and the Bria Minidress channels that code. Sweetheart neckline, crisp pleats, and a silhouette that feels both nostalgic and current make it a versatile rhythm piece for a season of events. Styled with minimal jewelry for day, or with bold accessories for night, it nods to the brand’s polished, party-ready DNA.

Materials / Fabrication

Sweetheart neckline
Structured pleats
Slim straps
Fitted bodice
Minidress silhouette with a flared skirt
Lined
Lining: 73 percent rayon, 24 percent nylon, 3 percent spandex
Imported

Recommended Care

Machine wash cold with like colors on a gentle cycle
Line dry or lay flat to preserve shape
Avoid chlorine bleach
If needed, iron on low heat on the reverse side

The GUESS Moodboard

GUESS Spring/Summer 2026 Campaign, Baroque Reverie and Key Pieces

The “A Baroque Reverie” campaign reimagines classic Americana with a late‑’90s sensibility. Photography by Eli Russell Linnetz and design direction by Nicolai Marciano combine crystal chandeliers, painted backdrops, and candlelit scenes to evoke a romantic yet edgy energy. The campaign emphasizes womenswear while presenting menswear with relaxed tailoring and leather shirts paired with ties. Ethereal fabrics like chiffon and satin mix with tougher textures, creating a layered, undone aesthetic. GUESS’s global campaign complements this with Chiara Ferragni as the face, appearing across digital and print platforms. This campaign ties brand heritage to contemporary femininity and showcases bold bags and signature denim alongside refined silhouettes.

Stray Kids Hyunjin Fronts GUESS Jeans Global Denim Campaign

GUESS Jeans has named Stray Kids member Hyunjin as its new global brand ambassador, introducing the K pop star through a denim focused campaign that places the artist at the center of the label’s signature aesthetic. The Spring 2026 visuals highlight relaxed jeans, classic trucker jackets, and logo tees styled through the clean California attitude that defines the GUESS Jeans identity. The campaign marks another major fashion partnership for Hyunjin, who continues to build a presence across luxury and contemporary labels. His appearance in the GUESS Jeans campaign places him alongside the brand’s long history of music and pop culture figures who have shaped the image of GUESS denim over the decades.

Guess Spring 2026 Centers Chiara Ferragni in Global Campaign

Guess Spring 2026 was introduced through a new global advertising campaign starring Chiara Ferragni, presenting seasonal imagery photographed by Luca and Alessandro Morelli. The season frames a return to recognizable Guess codes through a current celebrity lens, positioning the collection within ongoing conversations around visibility, legacy, and female presence in fashion media. That idea becomes clearer through Ferragni’s role as both subject and signal within the campaign visuals.

About Guess

Guess is an American clothing brand that was founded in 1981 by Georges Marciano. It was during the 1980s when Guess became one of the most popular brands with its signature line up of denim jeans. Guess coined the term ‘designer jeans’ with its red triangle patch, stonewashed denim and zipper sliding up each ankle which were worn by super models and celebrities alike. Shop the latest collection from Guess, ranging in jeans, dresses, tees, hoodies, sweatshirts and jackets.