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Levi's Levi's 723 Straight Jeans True Blue Rinse

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Levi's 723 Straight Jeans True Blue Rinse

Name: Levi's 723 Straight Jeans True Blue Rinse
Brand: Levi's
SKU: 1506561875
Price: 110.00 USD
Availability: InStock

Levi's

$110.00

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Product Insights & Style Tips

Levi's 723 Straight Jeans in True Blue Rinse strike a classic denim mood with modern ease. The mid-weight stretch denim moves with you, never sticking or sagging. The shell blends 51% cotton, 37% lyocell, 7% polyester, 3% elastomultiester, and 2% elastane for a soft hand and steady drape. A clean five-pocket silhouette with button closure and zip fly keeps the line timeless. Wash cold; imported from Sri Lanka.

Levi's heritage meets modern wearability, making the 723 a go-to for clean lines that pair with sneakers by day or boots and a satin top by night.

Materials / Fabrication

Mid-weight stretch denim
Button closure and zip fly
5-pocket styling
Shell: 51% cotton, 37% lyocell, 7% polyester, 3% elastomultiester, 2% elastane
Imported, Sri Lanka
Measurements from size 25: Rise 9.5 in / 24 cm; Inseam 32 in / 81 cm; Leg opening 15.75 in / 40 cm

Recommended Care

Machine wash cold inside out with like colors
Do not bleach; use a mild detergent
Tumble dry low or line dry to prevent shrinkage
Iron on low heat if needed

Style Check

Aesthetics: 7/10

Classic yet current, these Levi's 723 Straight Jeans strike a clean silhouette with a true blue rinse. The straight leg and mid rise create a modern, easy-yet-pulled-together frame that pairs with everything from chunky sneakers to heeled mules. Subtle stretch preserves comfort without sacrificing crisp denim lines.

Craftsmanship: 7/10

Construction reads as reliable daily wear rather than couture, with even topstitching and clean pocket finishes. The mid-weight stretch denim blends cotton with lyocell and synthetics for smooth drape and steady recovery. Flat seams and sturdy zip fly suggest long-wearing construction, though no luxe details push it into premium territory.

Affordability: $$$$

With a balanced price point for a branded stretch denim staple, the value feels justified. The timeless cut and precise tailoring offer lasting versatility beyond trend cycles. The cost aligns with its design, delivering a reliable everyday essential that can anchor outfits across seasons, rather than a one-note statement piece.

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About Levi's

Levi’s is a global denim house that has become synonymous with the classic fashion, workwear staple – jeans. It was in 1852, when Levi Strauss, an immigrant from Bavaria opened a dry goods company in San Francisco during the height of the California Gold Rush, where he recognized the need to create clothes for hardworking people that can endure any challenges of which the heavy physical work may bring. This was the first ‘blue jeans’ were made. Shop the latest collection from Levi’s, ranging in jeans, jackets, sweatshirts, tops, tees, pants, overalls, and more.