$950.00
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Prada's menswear legibility meets street-ready energy in the America's Cup Original Sneakers, a reimagined nod to a 1990s favorite. The blend of soft yet durable brushed leather with breathable bike fabric gives these sneakers a tactile, high/low contrast that feels premium but never precious. The substantial rubber sole anchors the silhouette, giving it a grounded, we-know-our-shoes vibe while the Linea Rossa logo adds that unmistakable mark of modern athletic luxury.
The fit reads as easy and confident, with a design that sits close to the foot but preserves room for everyday movement. The sneakers pair effortlessly with everything from tapered denim to technical joggers, and the removable Beyond the Line tag adds a touch of collectible flair without needing to shout. The combination of materials supports all-day wear, from city strolls to gallery openings, while the clean lines keep the line of the foot elongated and polished rather than bulky.
Prada's Linea Rossa language continues to marry performance cues with refined craft, so these sneakers feel both current and timeless. They read as a statement of sport-luxe sensibility, ideal for those who want a shoe that bridges club-night polish and casual city ease with a subtle, confident edge.
Bold, sport influenced silhouette commands attention with its elevated mix of brushed leather and bike fabric. The chunky rubber sole grounds the design, while the Prada Linea Rossa logo and removable Beyond the Line tag add editorial polish. The pairing reads confident, versatile enough to pair with tailoring or casual streetwear.
Materials read as premium through the soft yet durable leather and breathable fabric, with clean lines and precise stitching. The substantial sole completes the tech-luxe vibe. Visual hints of thoughtful construction suggest durability and comfort, though the homage silhouette keeps it accessible rather than wholly avant garde.
The value feels justified by the brand's prestige and the design's editorial, museum-worthy edge. The price aligns with its premium materials and limited edition aura, delivering a perception of luxury while still read as a versatile staple for a modern wardrobe.
SANA knows how to make a Prada front row count. The TWICE member and house ambassador attended the Spring/Summer 2027 womenswear show in Milan wearing a sleeveless black dress with a square neckline and slim belt at the waist. Rather than piling on the extras, she let the sleek silhouette do the work, finishing the look with long, voluminous waves and the kind of red-carpet polish that photographs especially well.
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Prada’s Fall Winter 2026 campaign, titled Simple Stories, gives the ordinary a full cinematic treatment. Directed by Barry Jenkins, the stills and short films follow Chen Haoyu, Kelvin Harrison Jr., Hunter Schafer and Troye Sivan through private domestic scenes that appear to begin somewhere before the camera arrives. The cast makes phone calls, sits alone and moves through rooms filled with unanswered questions, while the Prada clothes remain part of the action rather than posing above it.
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Zendaya has officially joined Prada Beauty as the global face of Prada Paradoxe, making her debut with the new Sweet Chemistry Eau de Parfum. The campaign turns her ability to switch characters, hairstyles and red-carpet personas into its central idea, presenting two distinct versions of the actor beneath the line “Never the same, always myself.” Directed by Barry Jenkins, the film frames fragrance as another part of Zendaya’s ongoing beauty transformation rather than a standard celebrity endorsement.
Read MorePRADA is one of the most iconic and famous luxury fashion houses in the world. First established in 1913 at Milan’s prestigious Galleria Vittorio Emanuele II, PRADA has become one of the continuously adored brand over numerous decades. The collections draw inspiration from contemporary art and society, designed by visionary Miuccia Prada – granddaughter of founded Mario. Shop the latest collection from PRADA, ranging in dresses to skirts, tops, sweaters, outerwear, shoes, bags and accessories.
