The Laundress The Laundress Flora Luna Laundry Detergent
The Laundress The Laundress Flora Luna Laundry Detergent - 1
The Laundress The Laundress Flora Luna Laundry Detergent - 2

The Laundress Flora Luna Laundry Detergent

The Laundress

$26.00

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Product Insights & Style Tips

The Laundress Flora Luna Laundry Detergent turns an everyday ritual into a full-sensorial experience, steeped in midnight intrigue. This isn’t your typical clean—think the inky petals of Sicilian and Sambac jasmine unfolding after dusk, grounded in iris, white gardenia, and the gentle pulse of vetiver and patchouli. The detergent carries the richness you’d hope for from a high-end fragrance, enveloping essentials and beloved pieces in something moody and lush. Draped in this heady blend, the usual white tee might as well be a silk slip catching a mysterious after-dark breeze.

More than a scent, Flora Luna lands with a tangible polish—the highest concentration of fine fragrance melds with an advanced enzyme blend to keep fabrics looking luminous wash after wash. With sillage that lingers up to seven days, the ritual lasts beyond laundry day, tracing skin, bedding, and vintage denims alike with a delicate but audacious presence. The formula moves fluidly with everything you wear and live in, helping maintain fabric strength and radiance while quietly keeping pieces in rotation. A bottle yields approximately 15 medium loads, making every wash feel less like a chore and more like a curated self-care session.

The Laundress has always been the insider's go-to for elevated fabric care, and Flora Luna underscores that reputation—think of it as the scent wardrobe for your wardrobe. Layer with your usual perfume, or let it take center stage, allowing your clothing to double as both statement and subtle provocation. It’s care, yes, but also self-expression—midnight garden, bottled.

Materials / Fabrication

  • Advanced enzyme blend laundry detergent
  • Highest concentration of mood-rich fine fragrance
  • BioRadiance enzyme technology
  • Bio-based ingredients
  • Fragrance notes: Top – Sicilian and Sambac jasmine; Middle – Iris, white gardenia; Base – Vetiver, patchouli
  • Crafted by master perfumers
  • 16 oz size (yields approximately 15 medium loads)
  • Product code: THEL-WH27 / DTFLR16001
  • Exceptional fabric care for maintaining garment strength and vibrancy

Recommended Care

  • Follow garment care labels when laundering to avoid damage.
  • Use the detergent for both delicate and everyday laundry to preserve fabric color and feel.
  • Best used in cold or warm water for optimal fabric preservation.
  • Store detergent in a cool, dry place away from direct sunlight.
  • For lasting fragrance, use as directed and avoid mixing with other strongly scented products.
  • Avoid direct contact with eyes and prolonged contact with skin; rinse immediately if contact occurs.
  • For high-efficiency and standard washers; adjust quantity as needed for load size and soil level.

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About The Laundress

The Laundress is a specialist fabric care and lifestyle brand offering a curated range of premium laundry and home cleaning essentials. Established in 2004 by Gwen Whiting and Lindsey Boyd, the brand is known for its high-performance detergents, fabric-specific care products, stain solutions, and fabric sprays—each formulated to clean effectively while preserving delicate textiles and elevating the daily care routine. The Laundress’s collection spans laundry detergents, fabric conditioners, home cleaning sprays, and accessories designed for wool, cashmere, delicates, and everyday garments, as well as home surfaces. Blending efficacy with sophisticated fragrance profiles, The Laundress appeals to shoppers seeking elevated, eco-conscious alternatives to conventional cleaning products that care for both clothing and the home environment.