Brands / Tower 28 / Beauty / Makeup / Tower 28 Swipe Serum Concealer

Tower 28 Swipe Serum Concealer

Name: Tower 28 Swipe Serum Concealer
Brand: Tower 28
Price: 24.00 USD
Availability: InStock

Tower 28

$22.00 -9% OFF

$24.00

Shop Now

Product Insights & Style Tips

The Tower 28 Swipe Serum Concealer embodies that laid-back, sun-kissed California vibe while boasting a refined, skin-loving formula. Its silky texture melds seamlessly into the skin, offering a medium coverage that feels lightweight and breathable, like a second skin. The light neutral 1.0 BH shade is a master at blurring imperfections, seamlessly concealing dark circles, blemishes, and redness without masking your natural glow. This concealer is your skin’s best friend, especially crafted for those with sensitive skin who crave a breathable, irritation-free experience.

This concealer moves with your skin, adapting to your needs—whether you're spot concealing or after an all-over glow. It flows effortlessly, blending with just a swipe and a dab, thanks to its fingertip-friendly formula. Ideal for those on a mission to achieve that breezy yet polished look, it maintains a natural finish even while it works its magic. The formula is devoid of silicones and fragrances, prioritizing comfort and ease as it layers seamlessly under or over your favorite products.

Tower 28 captures that cool-girl aesthetic with a commitment to clean beauty—it's become the go-to for beauty aficionados seeking a fresh-faced, effortless chic. Whether you're navigating a busy day or lounging beachside, this concealer's versatility and gentle formulation ensure you're covered in every sense.

Materials / Fabrication

Hydrating formula
Medium, buildable coverage
Free from silicones, fragrance, and irritating ingredients
1.0 BH shade: light neutral
Designed for sensitive skin

Recommended Care

Store in a cool, dry place to maintain product integrity.
Keep tightly closed to prevent drying out.
Use clean fingers or a brush for application to avoid contamination.

Style Check

Aesthetics: 8/10

The Tower 28 Swipe Serum Concealer features a sleek, minimalist design that aligns with modern beauty trends. Its clean packaging and chic color palette evoke a fresh, effortless California vibe, making it an attractive addition to any vanity.

Craftsmanship: 9/10

The quality of the concealer is evident in its smooth application and medium, buildable coverage. Its formulation caters to sensitive skin, ensuring a luxuriously hydrating experience without compromise on performance, showcasing a commitment to thoughtful craftsmanship.

Affordability: $$$$

At $22, this concealer strikes a balance between quality and accessibility. While not the cheapest option, the unique benefits and clean formula provide a solid justification for its price, making it a worthwhile investment in a skincare-makeup hybrid.

Shop More Tower 28

Beauty Skincare

Beauty Trends & Makeup Tips

The Monochrome Beauty Moment Worth Committing To

Monochromatic beauty is nothing new, but this season, the trend is getting a major upgrade. Instead of simply matching your blush to your lipstick, celebrities and tastemakers are taking coordination from head to fingertip. From saturated eyeshadow to a matching mani, everything is fair game when it comes to a full-on monochrome beauty moment. Cardi B recently embraced the look with a vibrant violet smoky eye and coordinating stiletto manicure, tying the purple tones back to her graffiti-inspired Versace dress. And with lilac and lavender shades continuing to have a moment, there’s no better time to bring a little more color into your autumn beauty lineup. Ahead, we’re breaking down how to recreate the coordinated look, from your eyes all the way down to your nails.

Vampy Makeup That Works For Halloween And Beyond

Halloween falls on a Saturday this year, so if you haven’t solidified your plans quite yet, consider this your reminder. And if the only thing holding you back is the thought of splurging on a costume you’ll only wear for a few hours, we’ve come to the rescue with a practical (and fashionable) alternative. Low-effort Halloween costumes can get a major upgrade with the magic of vampy makeup. Cliché yet chic ideas like a cat, vampire, or witch require little more than a sultry all-black outfit to sell the look. From there, you can put all your energy into creating a spectacular beauty moment. To cover all your aforementioned costume bases, we’re walking you through this vampy makeup look that’s guaranteed to bring the drama.

Glam Details From The Victoria’s Secret Fashion Show 2026

Everyone is buzzing about the Victoria’s Secret Fashion Show, which took place Sunday, October 18, in Los Angeles. As always, the show delivered on sultry lingerie, ethereal wings, and pop culture moments that will inevitably be reshared across social media for months to come. Naturally, the glam was just as memorable, and with Pat McGrath returning as makeup lead for the second consecutive year, we knew we had to take notes. This year, the legendary makeup artist said she wanted to embrace the “extraordinary fantasy of Victoria’s Secret with beautiful, luminous skin, dazzling shimmer, and gorgeous lashes.” Ahead, our take on how to recreate the luminous, heavenly glam seen on this year’s Victoria’s Secret Fashion Show.

About Tower 28

Tower 28 Beauty is the first beauty brand that's 100% clean, vegan, and free of every known skin irritant. Their products are designed for sensitive skin and made for all.