Aveda Aveda botanical kinetics™ Purifying Gel Cleanser

Aveda Aveda botanical kinetics™ Purifying Gel Cleanser - 1

Aveda Aveda botanical kinetics™ Purifying Gel Cleanser - 2

Aveda Aveda botanical kinetics™ Purifying Gel Cleanser - 3

Aveda botanical kinetics™ Purifying Gel Cleanser

Name: Aveda botanical kinetics™ Purifying Gel Cleanser
Brand: Aveda
SKU: 55650209
Price: 76.00 USD
Availability: InStock

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Product Insights & Style Tips

The Aveda botanical kinetics Purifying Gel Cleanser feels like a breath of fresh, plant powered skincare in a bottle. A plant derived liquid-gel, it lathers into a gentle foam that glides across normal-to-oily skin with a light, breathable slip. It rinses away makeup, oil and surface dirt while helping skin settle into balance, and the Pure-Fume aroma—grapefruit, geranium, mandarin and other pure essences—adds a clean, uplifting note to the morning routine.

Mornings and evenings, lather a small amount in damp hands and smooth over face and neck, avoiding the eye area. Rinse with warm water and pat dry. The 16.9 oz size is a refill and does not include a pump, making tops ups easy and more eco minded. It is free from parabens, sulfates, phthalates, silicones, petrolatum, paraffin and formaldehyde, and it is cruelty-free, which suits a conscientious skincare ritual.

Aveda carries B Corp certification and aligns with Nordstrom Responsible Brands criteria, signaling a commitment to social and environmental performance. The botanical, plant based cleanse fits the current taste for clean beauty rituals—effortless daily washing that remains gentle enough for morning and night, with a fragrant moment that feels polished and elevated.

Materials / Fabrication

Daily gel cleanser that removes makeup, oil, and impurities
Plant-derived liquid-gel cleanser that lathers into a gentle foam
Helps normalize skin
Removes oil and surface dirt
Gently dissolves makeup and impurities
Gentle enough for morning and evening use
Pure-Fume aroma with certified organic grapefruit, geranium, mandarin and other pure flower and plant essences
Key ingredients include coconut and babassu derived surfactants that gently dissolve makeup, oil and surface dirt
Size: 16.9 oz; refill formulation that does not include a pump
Free from parabens, sulfates, phthalates, silicones, petrolatum, paraffin, and formaldehyde; cruelty-free

Recommended Care

Use mornings and evenings; lather a small amount in hands and smooth over damp face and neck, avoiding eye area
Rinse with warm water and pat dry
Follow with toner or moisturizer as part of your routine
Store in a cool, dry place away from direct sunlight

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About Aveda

Aveda is a prestige beauty brand built around plant-based hair care and skin care, with a heritage rooted in its Minneapolis, Minnesota origins. Founded in 1978 by Horst Rechelbacher, the brand began as a professional salon line and has grown into a full range that includes hair care, skincare, body care, fragrance, and grooming for men, sold to salons and consumers alike. Today Aveda remains rooted in botanical ingredients and sustainable practices, emphasizing high-performance formulas that honor the environment and animal welfare. Aveda is part of a global beauty portfolio owned by Estee Lauder Companies, trusted by professionals and shoppers who seek spa-quality products with a mindful, plant-forward approach.