e.l.f. e.l.f. Power Grip Primer + 4% Niacinamide-No color
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e.l.f. Power Grip Primer + 4% Niacinamide-No color

e.l.f.

$11.00

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📦 Shipping Information:

Free U.S. standard shipping on eligible ASOS orders over $75. Sold and fulfilled by ASOS, with final pricing, availability, and delivery details confirmed at checkout. shipping and returns information

Product Insights & Style Tips

Clear, dewy energy meets a no-color base in e.l.f. Power Grip Primer + 4% Niacinamide-No color. This gel primer glides on light as air, leaving a luminous, glass-skin glow without tint. It works for face and body, with 4% niacinamide to help even out skin tone and brighten as you move through the day.

On skin, it blends into a seamless veil that grips makeup without heaviness. Suitable for oil, normal, dry, and combination complexions, it smooths texture and helps products apply more evenly. The clear formula sits under foundation or sheer body makeup, delivering a hydrated base that catches light rather than blocking it. It layers with bronzer or highlighter along the collarbone for a subtle, cohesive glow, and dries down to a clean, non-sticky finish. Because it is color-free, it pairs with every look from bare-faced to glam. Note: non-returnable for hygiene reasons.

This no-color primer taps into the glow-forward, skin-first beauty moment, echoing e.l.f.'s accessible, inclusive ethos. A budget-friendly base that doubles as a body primer fits modern multipurpose routines, letting you boost radiance without clutter. Wear it beneath makeup for a polished canvas or on its own for a soft, lit-from-within sheen.

Materials / Fabrication

  • Gel primer formula
  • 4% niacinamide for even skin tone and brightness
  • Designed to deliver a dewy, glowing finish
  • Suitable for oily, normal, dry, and combination skin
  • Non-returnable for hygiene reasons

Recommended Care

  • Apply as a base after moisturizer and sunscreen if used in daytime routines
  • Avoid contact with eyes; if product gets into eyes, rinse thoroughly with water
  • Keep cap tightly closed when not in use and store at room temperature, away from direct sunlight
  • Do not share applicator or product to prevent contamination
  • If irritation or redness occurs, discontinue use and consult a dermatologist

Beauty Trends & Makeup Tips

About e.l.f.

E.l.f. Is a US-based cosmetics brand that began in 2004, with the name standing for Eyes Lips Face. It built a reputation on accessible, prestige-inspired makeup, skincare, and beauty tools that let shoppers experiment without breaking the bank. The offering spans face, eyes, and lip makeup, plus skincare essentials and a full run of brushes and applicators, all crafted with clean, vegan, and cruelty-free formulas. Born out of California's startup culture, e.l.f. Has since grown into a multi-channel brand available in drugstores and online, delivering high-performance products at everyday prices. The brand remains a go-to for trend-aware shoppers seeking color, care, and convenience in one cart.