IDUN Minerals IDUN Minerals Matte Lipstick

IDUN Minerals IDUN Minerals Matte Lipstick - 1

IDUN Minerals Matte Lipstick

Name: IDUN Minerals Matte Lipstick
Brand: IDUN Minerals
SKU: B1166737
Price: 27.00 USD
Availability: InStock

IDUN Minerals

$27.00

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Product Insights & Style Tips

The IDUN Minerals Matte Lipstick channels quiet luxury with a velvety matte that reads polished and timeless. Highly purified mineral pigments deliver rich color payoff, while Nordic cloudberry oil and vitamin E nourish and hydrate. The texture glides on in a smooth, moisturizing sweep, wrapping lips in a soft, velvety veil. Fragrance-free and dermatologist tested, it feels clean enough for everyday wear while still delivering a luxe, statement-making finish.

Long-wearing, full-coverage color sits evenly with a single glide, giving real impact that lasts through the day. The vegan formula nourishes as it wears, keeping lips comfortable rather than dry. Fragrance-free and dermatologist tested, it suits sensitive skin and pairs easily with a range of makeup moods. It moves from desk to dinner without fuss, adding polish to any look without sacrificing comfort.

IDUN Minerals leans into mineral-based beauty with skincare minded ingredients and a clean, modern aesthetic. This matte lipstick mirrors the brand’s Nordic-mineral DNA, offering a versatile staple that works with neutrals or bolder accents. In a cool girl edit, it pairs well with crisp tailoring or a sleek, all-black moment, proving that a bold lip can stay backstage to street and beyond.

Materials / Fabrication

Long-wearing, full-coverage vegan lipstick
Infused with highly purified mineral pigments
Rich colour payoff
Nourishing Nordic cloudberry oil
Vitamin E
Vegan
Fragrance-free
Dermatologically tested

Recommended Care

Store capped in a cool, dry place away from direct heat or sunlight
Avoid sharing lip products; use a clean applicator or brush to apply
Keep lips and product clean; wipe excess product from the rim to minimize residue
If product softens in heat, refrigerate briefly to restore solidity
Discontinue use if irritation develops and consult a physician

Beauty Trends & Makeup Tips

Cloud Skin Puts A Softer Spin On Matte Makeup

A decade ago, beauty was all about high-coverage, matte complexions with an airbrushed finish. Now, the pendulum has swung toward dewy, light-reflecting skin. But as we move toward fall, matte makeup is making its way back – but with a softer point of view. Meet cloud skin. This updated take on matte makeup swaps heavy coverage and layers of powder for a velvety, diffused finish. The complexion looks softly blurred rather than flat and injects just enough radiance to keep the skin looking alive. Think less full-beat matte and more softly filtered skin. Ahead, we’re breaking down exactly how to recreate the cloud skin look for fall.

Mori Girl Makeup Is Korea’s Version Of Clean Girl

It’s no secret that the beauty world looks to East Asia for what’s next. From innovative skincare ingredients to viral makeup techniques, South Korea has become the mecca of all things beauty. Now, a new trend is taking over Korean social media called the Mori Girl makeup. The name comes from the Japanese word mori, meaning “forest,” and the aesthetic channels the feeling of someone who has just wandered out of a dense woodland. Think fresh, translucent skin, barely-there color, and an overall look that feels youthful. In many ways, Mori Girl makeup is a Korean take on the no-makeup makeup look, but slightly softer. Ahead, we’re breaking down exactly how to recreate the Mori Girl look at home.

Lacquered Lips Are Having A High-Shine Moment

Blurred skin and softly diffused lips continue to dominate beauty feeds, but summer is making a case for something far more high-impact: lacquered lips. The finish is glossy and impossible to overlook, giving even the most pared-back makeup look a sharper edge. Unlike softer lip trends that blur into the rest of the face, lacquered lips are meant to catch the light. The mirror-like shine feels almost graphic and that’s exactly what makes it so compelling. Best of all, the effect doesn’t require a complicated routine or a makeup artist’s skill set. With the right prep, pigment, and gloss, you can recreate the look at home. Ahead, the pro-approved steps for mastering lacquered lips.

About IDUN Minerals

IDUN Minerals is a Stockholm-born clean beauty brand launched in 2011 that specializes in mineral-based makeup and skin care designed to be gentle yet high performing. The range covers face, eyes and lips, including foundations, powders, lip and eye products, plus makeup brushes and skincare essentials that focus on purity and skin protection. The brand is known for ultra-pure mineral formulas and a conscious beauty philosophy, earning awards in Sweden and across the Nordic region and carrying the Nordic Swan ecolabel. For shoppers, IDUN offers a versatile, shade-rich edit that blends everyday wear with skin-loving ingredients, making it easy to build a natural, luminous finish.