IDUN Minerals IDUN Minerals Translucent Mattifying Mineral Powder

IDUN Minerals Translucent Mattifying Mineral Powder

Name: IDUN Minerals Translucent Mattifying Mineral Powder
Brand: IDUN Minerals
SKU: B0909591
Price: 34.00 USD
Availability: InStock

IDUN Minerals

$34.00

Shop Now

Product Insights & Style Tips

IDUN Minerals Translucent Mattifying Mineral Powder brings a calm, polish to the skin. Tuva settles as a light, invisible matte veil that reads sheer on every complexion, erasing shine without adding color. The silky pressed powder feels airy and weightless, a veil that primes and sets as you go. The compact includes a built-in mirror, handy for quick touch-ups on the move, and the formula is vegan, fragrance-free, and dermatologically tested.

It sits on skin as a clear, matte veil, setting makeup without muting texture. The translucence means you can layer it over a base or use it solo to keep shine under control as the day unfolds, with no color shift to worry about. The built-in mirror makes mid-day checks effortless, and the compact is small enough to tuck into a bag for touch-ups between meetings, workouts, or dinner. Light enough to wear daily, it stays in place without a heavy feel.

IDUN Minerals leans into clean beauty with mineral goodness that stays lightweight and invisible. This translucent powder fits the brand's minimal, skincare-forward codes, a go-to for a polished, camera-ready skin that reads effortless in any light.

Materials / Fabrication

Translucent mattifying mineral powder
Silky pressed powder
Shade Tuva
Light, invisible matte finish
Compact with built-in mirror for on-the-go touch-ups
Vegan formula
Fragrance-free
Dermatologically tested

Recommended Care

Keep cap tightly closed and store in a cool, dry place away from direct sunlight
Use clean brushes or applicators to avoid absorbing oils and bacteria
Avoid sharing makeup products to prevent contamination
If product changes texture or smell, discontinue use
Do not apply with damp applicators; allow powder to dry between uses

Beauty Trends & Makeup Tips

Cloud Skin Puts A Softer Spin On Matte Makeup

A decade ago, beauty was all about high-coverage, matte complexions with an airbrushed finish. Now, the pendulum has swung toward dewy, light-reflecting skin. But as we move toward fall, matte makeup is making its way back – but with a softer point of view. Meet cloud skin. This updated take on matte makeup swaps heavy coverage and layers of powder for a velvety, diffused finish. The complexion looks softly blurred rather than flat and injects just enough radiance to keep the skin looking alive. Think less full-beat matte and more softly filtered skin. Ahead, we’re breaking down exactly how to recreate the cloud skin look for fall.

Mori Girl Makeup Is Korea’s Version Of Clean Girl

It’s no secret that the beauty world looks to East Asia for what’s next. From innovative skincare ingredients to viral makeup techniques, South Korea has become the mecca of all things beauty. Now, a new trend is taking over Korean social media called the Mori Girl makeup. The name comes from the Japanese word mori, meaning “forest,” and the aesthetic channels the feeling of someone who has just wandered out of a dense woodland. Think fresh, translucent skin, barely-there color, and an overall look that feels youthful. In many ways, Mori Girl makeup is a Korean take on the no-makeup makeup look, but slightly softer. Ahead, we’re breaking down exactly how to recreate the Mori Girl look at home.

Lacquered Lips Are Having A High-Shine Moment

Blurred skin and softly diffused lips continue to dominate beauty feeds, but summer is making a case for something far more high-impact: lacquered lips. The finish is glossy and impossible to overlook, giving even the most pared-back makeup look a sharper edge. Unlike softer lip trends that blur into the rest of the face, lacquered lips are meant to catch the light. The mirror-like shine feels almost graphic and that’s exactly what makes it so compelling. Best of all, the effect doesn’t require a complicated routine or a makeup artist’s skill set. With the right prep, pigment, and gloss, you can recreate the look at home. Ahead, the pro-approved steps for mastering lacquered lips.

About IDUN Minerals

IDUN Minerals is a Stockholm-born clean beauty brand launched in 2011 that specializes in mineral-based makeup and skin care designed to be gentle yet high performing. The range covers face, eyes and lips, including foundations, powders, lip and eye products, plus makeup brushes and skincare essentials that focus on purity and skin protection. The brand is known for ultra-pure mineral formulas and a conscious beauty philosophy, earning awards in Sweden and across the Nordic region and carrying the Nordic Swan ecolabel. For shoppers, IDUN offers a versatile, shade-rich edit that blends everyday wear with skin-loving ingredients, making it easy to build a natural, luminous finish.