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MAC Cosmetics MAC Viva Glam Lipstick

Name: MAC Cosmetics MAC Viva Glam Lipstick
Brand: MAC Cosmetics
SKU: 29110372
Price: 23.00 USD
Availability: InStock

MAC Cosmetics

$23.00

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Product Insights & Style Tips

MAC Viva Glam Lipstick is a history you can wear. The line traces a spectrum from a bold deep red to Viva Glam II's pinked mauve, Viva Glam III's foxy brown plum, Viva Glam IV's heartful rose charged with gold, Viva Glam V's pure neutral pink with Lustre, and Viva Glam VI's warm terracotta-plum with pearl. The bullet glides on with a creamy feel, and the Lustre finish on the pink shade catches light with a soft, glassy sheen.

Applied directly from the bullet or with a lip brush for precision, the lipstick delivers deeply saturated color that reads polished in any setting. With a lip pencil, you can extend wear for longer-lasting impact. The line invites easy mixing with other MAC lip products, so a bold red can share the spotlight with a subtle neutral by day or night.

Beyond shade and shine, Viva Glam carries a mission. Every cent from the selling price goes toward helping women, men and children living with and affected by HIV/AIDS. It is a beauty classic that aligns with MAC's fearless, activist approach to cosmetics, turning a lipstick into a statement that lingers long after the color fades.

Materials / Fabrication

MAC Viva Glam Lipstick
Lipstick with a history and a message
Shades described include Viva Glam I deep red, Viva Glam II pink mauve, Viva Glam III foxy brown plum, Viva Glam IV rose charged with gold, Viva Glam V neutral pink with a Lustre finish, and Viva Glam VI warm terracotta-plum with pearl finish
Net weight: 0.1 oz
All net sale proceeds donated to the MAC AIDS Fund to support women, men and children living with and affected by HIV/AIDS

Recommended Care

Keep the cap on when not in use to protect product and maintain moisture
Store in a cool, dry place away from direct sunlight and heat
Avoid exposure to extreme temperatures to prevent melting or cracking
Use clean hands or a brush to apply if hygiene is a concern
Discard if texture, color, or odor changes

Style Check

Aesthetics: 9/10

Bold, history laden and instantly recognizable, the Viva Glam lipstick reads as a statement accessory. The clean bullet silhouette, saturated color payoff and classic MAC finish deliver editorial punch that transcends seasons. Its aspirational aura rests on both enduring pigment and the message, making this shade a coveted canvas for high-fashion makeup moments.

Craftsmanship: 8/10

Finish feels smooth and collectible, with even application and reliable wear. The bullet delivers consistent pigment and a weighty, luxe feel in the hand, while the scent remains subtle rather than overpowering. Practical gloss and durability show thoughtful construction, though not haute couture level, ensuring everyday confidence during long shoots or show runs.

Affordability: $$$$

Pricing sits within the prestige lipstick bracket, with value amplified by a philanthropic mission that supports HIV/AIDS initiatives. The cost aligns with its design and brand equity, while the familiarity of a MAC staple adds reassurance. The price feels justified for a product that balances fashion-forward color with a meaningful impact.

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About MAC Cosmetics

MAC Cosmetics is a global beauty brand and the makeup authority for pros and shoppers alike. Founded in 1984 in Toronto by Frank Toskan and Frank Angelo as Make-up Art Cosmetics, MAC is known for high-pigment color, inclusive shade ranges, and professional-grade performance across foundations, lipsticks, eyeshadows, brushes, and tools. Now part of Estee Lauder Companies, the brand continues to lead color storytelling with iconic collections, backstage collaborations, and Viva Glam initiatives that pair impactful makeup with meaningful causes. The lineup spans face, lip, eye, and tool categories, delivering versatile, long-wear products that appeal to trend-loving shoppers and professional artists seeking bold, reliable cosmetics for creative looks.