Brands / PAULA`S CHOICE / Beauty / Skincare / 25% vitamin C + glutathione antioxidant serum 30ml

25% vitamin C + glutathione antioxidant serum 30ml

Name: 25% vitamin C + glutathione antioxidant serum 30ml
Brand: PAULA`S CHOICE
SKU: 720297587
Price: 96.00 USD
Availability: InStock

PAULA`S CHOICE

$96.00

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Product Insights & Style Tips

The PAULA'S CHOICE 25% vitamin C + glutathione antioxidant serum reads as bright, efficient skincare in a single pump. A lightweight, silky texture glides on, aided by dimethicone and glycerin, then sinks in quickly without a heavy residue. The formula leans on vitamin C powerhouses—23% tetrahexyldecyl ascorbate and 1% ascorbyl glucoside—to deliver a clean, radiant lift right at the surface of the skin.

On the skin it layers with ease under moisturizers and sunscreen, leaving a smooth, hydrated base that makeup can glide over. The finish stays breathable and fresh, never sticky, making it a reliable daily ritual from bright mornings to late nights. In a compact 30ml bottle, it travels as effortlessly as your skincare routine, accommodating a range of needs without clogging pores or weighing down the complexion.

PAULA'S CHOICE has long stood for practical, results-driven skincare, and this serum stays true to that ethos with a lit-from-within glow. It sits alongside brightening staples with a clean, minimal aesthetic that pairs with pared-down outfits.

Materials / Fabrication

Purified water
Tetrahexyldecyl ascorbate (23%)
Dimethicone
Glycerin
C9 12
Ascorbyl glucoside
Country of origin: U.S.A.

Recommended Care

Store in a cool, dry place away from direct sunlight.
Keep the cap tightly closed after use.
Patch test on a small area before first use to check for irritation.
Avoid contact with eyes. If contact occurs, rinse thoroughly with water.
Discontinue use if irritation or redness develops.

Style Check

Aesthetics: 8/10

Bold yet restrained, the image communicates a premium skincare moment rather than a fashion accessory. The product sits in a clean, clinical presentation that feels editorial and aspirational, with a compact 30ml silhouette that reads as a coveted staple. The lighting and negative space elevate the serum from everyday to photography worthy.

Craftsmanship: 7/10

Construction reads as thoughtfully engineered rather than generic. A tight label alignment, smooth glass, and a reliable dropper or cap suggest durability and care in manufacturing. If the image reveals a translucent vial with even fill and clean edges, it reinforces a sense of high quality, though the category remains mass premium.

Affordability: $$$

Value feels justified when assessing a technically focused serum at this price point. The brand pedigree, US origin, and high concentration of stabilized vitamin C communicate a premium, clinical appeal. While not entry level, the craftsmanship of packaging and the desirability of a results oriented skincare moment balance the cost.

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About PAULA`S CHOICE

Paula's Choice is a science-forward skincare brand founded in 1995 by beauty expert Paula Begoun, built on transparency, education, and evidence-based formulations. It offers a complete skincare line, from cleansers and toners to exfoliants, serums, moisturizers, and SPF, with named families like SKIN PERFECTING and RESIST that cater to different ages and concerns. The brand emphasizes dermatologist-tested ingredients and products designed to be gentle yet effective across a wide range of skin types. It maintains a cruelty-free stance and, according to its animal-testing and by-products policy, the majority of its products are vegan. For shoppers, Paula's Choice delivers straightforward routines backed by science and clinical-style guidance.

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