PHYTO PURPLE No Yellow Shampoo
PHYTO
$26.00
Product Insights & Style Tips
PHYTO PURPLE No Yellow Shampoo brings a cool, salon-ready vibe to your cleansing routine. With purple pigments that neutralize unwanted coppery yellow tones from the first application, it revives the radiance of cool tones in bleached blonde, grey, or white hair. Edelweiss extract helps shield the hair fiber from free radicals to limit yellowing, while organic white mallow extract makes hair twice as shiny. The 8.45 oz bottle is made in France and is paraben-free, phthalate-free, silicone-free, sulfate-free, and alcohol-free.
To use, massage a small amount onto a wet scalp, then rinse. The cleanser is gentle enough for regular use, cleansing while moisturizing. In a 28-day study on 22 volunteers with bleached blonde, grey or white hair, 100% said the hair is softer, 96% said the hair is shinier, 91% said the color is radiant and bright, and 82% said hair has bright reflections.
PHYTO's approach to color care remains plant-forward and targeted, pairing this No Yellow Shampoo with the brand's ongoing pursuit of vibrant, cool-toned radiance. Its gentle, alcohol-free formula aligns with the current mood for low-impact maintenance and easy daily rituals.
Materials / Fabrication
- Shampoo that gently cleanses and moisturizes hair and neutralizes unwanted tones from the first application
- Purple pigments that neutralize coppery yellow tones to revive radiance of cool tones
- Edelweiss extract protects hair fiber from free radicals to limit yellowing
- Organic white mallow extract makes hair twice as shiny
- Targeted for bleached blonde, grey or white hair
- Size: 8.45 oz
- Paraben-free; phthalate-free; silicone-free; sulfate-free
- Alcohol-free
- Made in France
Recommended Care
- Massage a small amount onto a wet scalp, then rinse; follow with conditioner if desired
- Avoid contact with eyes; rinse thoroughly if contact occurs
- To minimize pigment transfer, rinse shampoo thoroughly and wash light towels or fabrics separately
- Store in a cool, dry place away from direct sunlight and heat
