Vieve VIEVE Sunset Blush Balm - Malbec-RED
Vieve VIEVE Sunset Blush Balm - Malbec-RED - 1
Vieve VIEVE Sunset Blush Balm - Malbec-RED - 2
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VIEVE Sunset Blush Balm - Malbec-RED

Vieve

$42.00

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Product Insights & Style Tips

VIEVE Sunset Blush Balm - Malbec-RED channels a sun-kissed glow in a liquid blush that reads as skin itself. The luminous finish blooms across cheeks and collarbones, catching light with a soft, hydrated sheen. Malbec, a deep red shade, reads bold yet wearable, and the buildable formula lets you sweep from a sheer wash to a deeper flush without ever looking heavy.

With a non-comedogenic liquid texture, it sits lightly on the skin and can be layered to adjust intensity. It works across the face and body, adapting from a subtle glow to a more pronounced flush as you build color. Because it is a liquid balm, it keeps a hydrated, luminous look without adding heaviness, making it easy to incorporate into day or night ensembles. This product is non-returnable for hygiene reasons.

VIEVE continues to push a skin-first glow, and this deep Malbec shade fits right into that modern complexion language. A versatile option for both everyday wear and evenings, it enhances natural tones while keeping the look fresh and not overdone, with a shade depth that reads chic against a range of skin tones.

Materials / Fabrication

  • Liquid blush with non-comedogenic formula
  • Shade: Malbec-RED, a deep red tone
  • Finish: luminous, hydrated sheen
  • Texture: liquid balm for buildable color
  • Suitable for face and body

Recommended Care

  • Apply with clean fingers or a brush; wash hands before and after use
  • Keep cap closed when not in use and store in a cool, dry place away from direct sunlight
  • Avoid sharing makeup to maintain hygiene
  • To remove, use a gentle makeup remover or cleanser and rinse well

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About Vieve

Vieve

VIEVE is a modern beauty brand built around makeup artistry, launched in 2020 by Jamie Genevieve, a professional makeup artist and beauty influencer. Online-first and globally accessible, VIEVE offers a carefully edited lineup of high-performance color and complexion products designed for a lit-from-within, editorial-ready look. The brand categories span complexion essentials like foundation and concealer, eye makeup including bold palettes and lash-winning products, lip color, and tools such as brushes. Known for lustrous textures, skin-first finish, and streamlined packaging, VIEVE emphasizes versatility and longevity from day to night. For shoppers exploring breakout, high-impact makeup with a fashion-forward edge, VIEVE presents a cohesive, trend-conscious edit that translates across diverse skin tones and styles.